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~isPartOf:"International journal of technology marketing : IJTMkt"
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International journal of technology marketing : IJTMkt
Journal of business research : JBR
326
International journal of Islamic and Middle Eastern finance and management
229
International journal of internet marketing and advertising : IJIMA
200
Journal of retailing and consumer services
184
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
132
SpringerLink / Bücher
128
International journal of advertising : the review of marketing communications
117
Journal of advertising research
114
Journal of marketing communications
113
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
106
Springer eBook Collection
106
ISRA international journal of islamic finance
101
Cogent business & management
100
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
100
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
91
Pacific-Basin finance journal
91
Humanomics
89
International journal of hospitality management
86
Information systems research : ISR
85
International journal of electronic marketing and retailing : IJEMR
85
Journal of Islamic accounting and business research
85
Management science : journal of the Institute for Operations Research and the Management Sciences
84
Journal of Islamic marketing
83
International journal of economics and financial issues : IJEFI
79
Journal of internet commerce
78
Journal of Islamic accounting and business research : JIABR
77
Tourism management : research, policies, practice
77
Journal of promotion management : innovations in planning and applied research
76
Technological forecasting & social change : an international journal
74
Industrial marketing management : the international journal for industrial and high-tech firms
69
Electronic commerce research
65
International journal of advertising : the quarterly review of marketing communications
65
Islamic economic studies
65
Journal of management information systems : JMIS
60
Business horizons
57
Journal of promotion management : JPM
56
Psychology & marketing
56
The journal of product & brand management
55
International journal of economics and finance
54
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ECONIS (ZBW)
59
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1
Social network analysis and social capital in marketing : theory and practical implementation
Antoniadis, Ioannis
;
Charmantzi, Anna
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
3
,
pp. 344-359
Persistent link: https://www.econbiz.de/10011628248
Saved in:
2
Challenges of social media marketing : an explorative international study of hotels
Högberg, Karin
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
2
,
pp. 127-141
Persistent link: https://www.econbiz.de/10011745954
Saved in:
3
Attracting and retaining customers on Facebook business pages : a content analysis of an online discussion forum
Abedin, Babak
;
Jafarzadeh, Hamed
- In:
International journal of technology marketing : IJTMkt
8
(
2013
)
3
,
pp. 304-315
Persistent link: https://www.econbiz.de/10010200394
Saved in:
4
Social media marketing : exploring the user typology in Turkey
Çiçek, Mesut
;
Eren-Erdoğmuş, İrem
- In:
International journal of technology marketing : IJTMkt
8
(
2013
)
3
,
pp. 254-271
Persistent link: https://www.econbiz.de/10010200471
Saved in:
5
Measuring and managing organisations' social media climate : the social media climate index
Hillebrandt, Isabelle
;
Ivens, Björn Sven
;
Molloy, Janice
; …
- In:
International journal of technology marketing : IJTMkt
13
(
2018
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10012056055
Saved in:
6
The use and effectiveness of social media marketing on firm's performance and value creation on stakeholders : evidence from Greek B2B exporting firms
Kilipiri, Eleni
;
Markomichelakis, Dimitrios
; …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 111-130
Persistent link: https://www.econbiz.de/10013258248
Saved in:
7
Social media uptake in Cyprus : or is it just a new fad?
Melanthiou, Yioula
;
Papasolomou, Ioanna
;
Komodromos, Marcos
- In:
International journal of technology marketing : IJTMkt
10
(
2015
)
3
,
pp. 312-325
Persistent link: https://www.econbiz.de/10011478425
Saved in:
8
Influence of social media on motivations for visiting a destination and image formation
Llodrá-Riera, Isabel
;
Jiménez-Zarco, Ana Isabel
; …
- In:
International journal of technology marketing : IJTMkt
10
(
2015
)
4
,
pp. 413-430
Persistent link: https://www.econbiz.de/10011478556
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9
Communicating high-tech products : a comparison between print advertisements of automotive premium and standard brands
Baccarella, Christian V.
;
Scheiner, Christian Willi
; …
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
1
,
pp. 24-38
Persistent link: https://www.econbiz.de/10011478607
Saved in:
10
Implications on the use of social media for pre-purchase information searches for automobiles
Mahrous, Abeer A.
- In:
International journal of technology marketing : IJTMkt
11
(
2016
)
3
,
pp. 254-275
Persistent link: https://www.econbiz.de/10011628221
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