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Marketing strategies of MNCs from emerging markets
Mellahi, Kamel
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2010
Persistent link: https://www.econbiz.de/10003987948
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Marketing strategies of MNCs from emerging markets ; [I]
Mellahi, Kamel
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2010
Persistent link: https://www.econbiz.de/10003987962
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Marketing strategies of MNCs from emerging markets ; Pt. 2
Mellahi, Kamel
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2010
Persistent link: https://www.econbiz.de/10003987964
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Brand management and consumer experience : an emerging market perspective
Wang, Cheng Lu
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He, Jiaxun
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2017
Persistent link: https://www.econbiz.de/10011760470
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