Showing 1 - 5 of 5
This study investigates how social factors affect the use of corporate wikis to share knowledge in organizations. Adopting a holistic approach, the study fills the gap in research on social factors' influence on collaborative knowledge sharing. The study thereby identifies relevant factors for...
Persistent link: https://www.econbiz.de/10011264119
We investigate the mind-sets driving users' content creation behavior on social network sites (SNSs) and antecedents of these mind-sets. The results of our survey of 1242 Renren users in China indicated that affective and continuance commitments are the main drivers of users' content creation...
Persistent link: https://www.econbiz.de/10010869671
Despite the recognized influence of word-of-mouth (WOM) in the consumer decision making process, research investigating how listeners of WOM use this communication is limited. In this paper, the authors present a model which integrates factors influencing listeners' usage of WOM (WOMU) and the...
Persistent link: https://www.econbiz.de/10010664614
Research on innovation adoption focuses on voluntary adoption, although non-voluntary or prompted adoption decisions are prevalent in real life, especially for high-tech products and services. This study aims to investigate the effect of social influence on consumers' innovation adoption in the...
Persistent link: https://www.econbiz.de/10010573732
A large number of online customer reviews greatly influences consumer purchasing decisions. Whether positive or negative, consumers regard online customer reviews as providing useful information. Based on the elaboration likelihood model (ELM), this study focuses on the factors of the central...
Persistent link: https://www.econbiz.de/10011193904