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Competitiveness and marketing strategies of foreign companies in Eastern Europe : empirical evidence from Finnish and Austrian companies

Larimo, Jorma; Nieminen, Jarmo; Springer, Reiner - In: Journal of East European management studies : JEEMS 7 (2002) 4, pp. 348-372

Persistent link: https://www.econbiz.de/10001715459

Competitiveness and marketing strategies of foreign companies in Eastern Europe : empirical evidence from Finnish and Austrian companies

Larimo, Jorma; Nieminen, Jarmo; Springer, Reiner - In: Journal of East European management studies : JEEMS 7 (2002) 4, pp. 348-372

Forschungen über das Marketing in Mittel- und Osteuropa (MOE) haben seit Beginn der Transformation 1989 zugenommen. In …

Persistent link: https://www.econbiz.de/10010191103

Determinants of foreign direct investment ownership mode choice : evidence from Nordic investments in Central and Eastern Europe

Larimo, Jorma; Arslan, Ahmad - In: Journal of East European management studies : JEEMS 18 (2013) 2, pp. 232-263

Unternehmen in Mittel- und Osteuropa, basierend auf drei zentralen theoretischen Paradigmen, nämlich der Transaktionskostentheorie … Unternehmen aus den vier nordischen Ländern in Mittel- und Osteuropa zwischen 1990 und 2007 ergab, dass die Wahrscheinlichkeit der …

Persistent link: https://www.econbiz.de/10009746387

In focus: Hungarian and Central Eastern European characteristics of human resource management : an international comparative survey

Karoliny, Zsuzsa; Farkas, Ferenc; Poór, József - In: Journal of East European management studies : JEEMS 14 (2009) 1, pp. 9-47

Persistent link: https://www.econbiz.de/10003819846

In focus, Hungarian and Central Eastern European characteristics of hunman resource management : an international comparative survey

Karoliny, Mártonné; Farkas, Ferenc; Poór, József - In: Journal of East European management studies : JEEMS 14 (2009) 1, pp. 9-47

The HR practices of the former state-socialist countries have gone through significant changes. The analysis of the developments, built on the Cranet (2004) survey, intends to describe the similarities and differences found between 6 countries of the Central Eastern European region and the total...

Persistent link: https://www.econbiz.de/10009788272