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Banks and other financial services providers continuously claim to offer customer-oriented services, yet they still … focus on delivering products instead of providing solutions to their customers’ needs. For instance, banks offer business … customer processes becomes increasingly important for enhancing the competitiveness of banks. This paper will present the …
Persistent link: https://www.econbiz.de/10004984425
Much has been written about Customer Relationship Management (CRM) and its myriad of hybrids. Indeed, many organizations are already encountering CRM fatigue as they struggle to successfully use customer data to deepen relationships and increase share of wallet. However, the reality is that from...
Persistent link: https://www.econbiz.de/10008479438
areas in which banks have faced significant challenges and ascertain whether the suggestions made can actually be put into …
Persistent link: https://www.econbiz.de/10004985661
This paper analyzes how international marketing researchers deal with cultural differences in the modern global economy. A survey was designed to examine several hypotheses related to the evolving diversification of cultural factors in a worldwide setting, given international managers’ product...
Persistent link: https://www.econbiz.de/10008459583
The financial services industry is undergoing one of the most tumultuous times in its history and the consequence has been a precipitous decline in the public‟s trust in the industry and in its leadership. This article provides an overview of the construct of trust, describes why crisis events...
Persistent link: https://www.econbiz.de/10008471886
provides an overview of the financial service industry, especially banks, in the U.K. in 2006 and how Zopa, a value innovator …
Persistent link: https://www.econbiz.de/10004985629
Previous research has investigated the determinants and consequences of customer loyalty, but in banking, a critical yet often neglected measure is the customer’s ‘share of wallet’ (SOW). Since some customers are more active in either investments or loans, the study, based on a survey of...
Persistent link: https://www.econbiz.de/10004998387
It has become almost conventional wisdom that investors should avoid funds with high expense ratios. Like many nuggets of conventional wisdom, there is some truth, but many exceptions: some of the best funds come at the price of higher expense ratios. Financial planners need this type of...
Persistent link: https://www.econbiz.de/10008751494
of deposits at banks and savings institutions created incentives to widen the scope of investments that banks and thrifts …
Persistent link: https://www.econbiz.de/10008751495
quantitative, yet flexible, methodology for banks to optimize their business models, maximize ROE, and right-size different … banks), and to suggest other relevant applications. …
Persistent link: https://www.econbiz.de/10010840605