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Grewal, Dhruv
Ruyter, Ko de
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Journal of advertising
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ECONIS (ZBW)
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Patterns in motion : how visual patterns in ads affect product evaluations
Farace, Stefania
;
Roggeveen, Anne
;
Ordenes, Francisco …
- In:
Journal of advertising
49
(
2020
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10012201574
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2
The future of frontline research : invited commentaries
Rafaeli, Anat
;
Altman, Daniel
;
Gremler, Dwayne D.
; …
- In:
Journal of service research : JSR
20
(
2017
)
1
,
pp. 91-99
Persistent link: https://www.econbiz.de/10011648268
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Narrate, act, and resonate to tell a visual story : a systematic review of how images transport viewers
Nikulina, Olesia
;
Riel, Allard C. R. van
;
Lemmink, Jos
; …
- In:
Journal of advertising
53
(
2024
)
4
,
pp. 605-625
Persistent link: https://www.econbiz.de/10015050210
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4
Domo arigato Mr. Roboto : emergence of automated social presence in organizational frontlines and customers’ service experiences
Doorn, Jenny van
;
Mende, Martin
;
Noble, Stephanie M.
; …
- In:
Journal of service research : JSR
20
(
2017
)
1
,
pp. 43-58
Persistent link: https://www.econbiz.de/10011647482
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