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Zhang, Mingyue; Qian, Jiang; Cao, Jiaqi - In: Journal of advertising research 63 (2023) 4, pp. 349-369

Persistent link: https://www.econbiz.de/10014445901

Kenyon, Alexandra J.; Wood, Emma H.; Parsons, Anthony - In: Journal of advertising research 48 (2008) 2, pp. 276-286

Persistent link: https://www.econbiz.de/10003742680

Kim, Stephen J. - In: Journal of advertising research 48 (2008) 3, pp. 310-312

Persistent link: https://www.econbiz.de/10003768714

Dahlén, Micael; Rosengren, Sara; Törn, Fredrik - In: Journal of advertising research 48 (2008) 3, pp. 392-403

Persistent link: https://www.econbiz.de/10003768840

Newstead, Kate; Taylor, Jennifer; Kennedy, Rachel; … - In: Journal of advertising research 49 (2009) 2, pp. 207-210

Persistent link: https://www.econbiz.de/10003860575

Tellis, Gerard J.; Tellis, Kethan - In: Journal of advertising research 49 (2009) 3, pp. 304-327

Persistent link: https://www.econbiz.de/10003900832

Pfeiffer, Markus; Zinnbauer, Markus - In: Journal of advertising research 50 (2010) 1, pp. 42-49

Persistent link: https://www.econbiz.de/10003971416

Te'eni-Harari, Tali; Lampert, Shlomo I.; Lehman-Wilzig, Sam - In: Journal of advertising research 47 (2007) 3, pp. 326-340

Persistent link: https://www.econbiz.de/10003611059

Graham, Jeffrey; Havlena, William - In: Journal of advertising research 47 (2007) 4, pp. 427-435

Persistent link: https://www.econbiz.de/10003614058

Campbell, Colin; Cohen, Justin; Ma, Junzhao - In: Journal of advertising research 54 (2014) 1, pp. 7-10

Persistent link: https://www.econbiz.de/10010354606