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~isPartOf:"Journal of advertising research"
~subject:"Social web"
~subject:"Straßenverkehr"
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Journal of advertising research
Zukunftsfeld Elektromobilität : Herausforderungen und Strategien für die Automobil- und Zulieferindustrie
4
Reutlinger Diskussionsbeiträge zu Marketing und Management
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Aktuelle Instrumente der Marketingpraxis : Relationship Marketing, Social-Media im Kundenservice, Cross-Selling, Ingredient Branding, Corporate Identity
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Banken im Wandel : Direktbanken und Direct Banking
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
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Can old media enhance new media? : how traditional advertising pays off for an Online Social Network
Pfeiffer, Markus
;
Zinnbauer, Markus
- In:
Journal of advertising research
50
(
2010
)
1
,
pp. 42-49
Persistent link: https://www.econbiz.de/10003971416
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