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~isPartOf:"Journal of business research : JBR"
~person:"Yoon, Song-oh"
~subject:"Decision"
~subject:"Preis"
~subject:"Theory"
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Journal of business research : JBR
Marketing letters : a journal of research in marketing
1
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The underlying mechanism of self-regulatory focus impact on compromise choice
Ryu, Gangseog
;
Suk, Kwanho
;
Yoon, Song-oh
;
Park, Jongchul
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2056-2063
Persistent link: https://www.econbiz.de/10010400156
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2
The effects of solicitation and target amounts on consumers' charitable giving decisions
Park, Sohyeon
;
Yoon, Song-oh
- In:
Journal of business research : JBR
141
(
2022
),
pp. 279-289
Persistent link: https://www.econbiz.de/10013168035
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