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On the evolution of monopoly pricing the internet-assisted search markets
García Gallego, Aurora; Georgantzís, Nikolaos; … - In: Journal of business research : JBR 67 (2014) 5, pp. 795-801
Persistent link: https://www.econbiz.de/10010363311
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Collaboration strategy decision-making using the Miles and Snow typology
Lin, Chinho; Tsai, Hua-ling; Wu, Ju-chuan - In: Journal of business research : JBR 67 (2014) 9, pp. 1979-1990
Persistent link: https://www.econbiz.de/10010380092
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Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang; Cao, Zixia; Pei, Zhi - In: Journal of business research : JBR 69 (2016) 2, pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
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Pricing and coordination with consideration of piracy for digital goods in supply chains
Huang, Yeu-Shiang; Lin, Shin-Hua; Fang, Chih-Chiang - In: Journal of business research : JBR 77 (2017), pp. 30-40
Persistent link: https://www.econbiz.de/10011729888
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An integrative framework of cooperative advertising : should manufacturers continuously support retailer advertising?
Martín Herrán, Guiomar; Sigué, Simon Pierre - In: Journal of business research : JBR 70 (2017), pp. 67-73
Persistent link: https://www.econbiz.de/10011620251
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National brand's competition with premium private labels : the role of context-dependent preferences
Choi, Seung-chan; Turut, Ozge - In: Journal of business research : JBR 165 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014333347
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Dynamic pricing strategies : uniform or discrimination for multi-channel retailing under platform-based supply chain competition
Li, Yimeng; Xiong, Yu; Zhou, Yu - In: Journal of business research : JBR 166 (2023), pp. 1-11
Persistent link: https://www.econbiz.de/10014380327
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Presenting comparative price promotions vertically or horizontally : does it matter?
Feng, Shan; Suri, Rajneesh; Chao, Mike Chen-Ho; Koç, Ümit - In: Journal of business research : JBR 76 (2017), pp. 209-218
Persistent link: https://www.econbiz.de/10011713623
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Price fairness perceptions and customer loyalty in a retail context
Martin, William C.; Ponder, Nicole; Lueg, Jason E. - In: Journal of business research : JBR 62 (2009) 6, pp. 588-593
Persistent link: https://www.econbiz.de/10003853694
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How price complexity takes its toll : the neglected role of a simplicity bias and fairness in price evaluations
Homburg, Christian; Totzek, Dirk; Krämer, Melanie - In: Journal of business research : JBR 67 (2014) 6, pp. 1114-1122
Persistent link: https://www.econbiz.de/10010364509