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Measuring value levers : experimental and contingent approaches
Hernández, Penélope; Vila, José - In: Journal of business research : JBR 67 (2014) 5, pp. 775-778
Persistent link: https://www.econbiz.de/10010363331
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The effect of customer-perceived value when paying for a product with personal data : a real-life experimental study
Fehrenbach, David; Herrando, Carolina - In: Journal of business research : JBR 137 (2021), pp. 222-232
Persistent link: https://www.econbiz.de/10012665707
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The effect of fertility on loss aversion
Durante, Kristina M.; Griskevicius, Vladas; Ulu, Sevincgul - In: Journal of business research : JBR 120 (2020), pp. 599-607
Persistent link: https://www.econbiz.de/10012417170
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Preference for partner or servant brand roles depends on consumers' power distance belief
Van Esch, Patrick; Cui, Yuanyuan; Sledge, April; Das, Gopal - In: Journal of business research : JBR 162 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014302557
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Should I stay or should I go? : mood congruity, self-monitoring and retail context preference
Puccinelli, Nancy M.; Deshpande, Rohit; Isen, Alice M. - In: Journal of business research : JBR 60 (2007) 6, pp. 640-648
Persistent link: https://www.econbiz.de/10003487045
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Are identical twins more similar in their decision making styles than their fraternal counterparts?
Saad, Gad; Sejean, Richard; Greengross, Gil; Cherkas, … - In: Journal of business research : JBR 120 (2020), pp. 638-643
Persistent link: https://www.econbiz.de/10012417175
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The role of implicit lay belief, SEC attributes and temporal orientation in consumer decision making
Roy, Rajat; Naidoo, Vik - In: Journal of business research : JBR 122 (2021), pp. 411-422
Persistent link: https://www.econbiz.de/10012420425
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Understanding the desire for green consumption : norms, emotions, and attitudes
Nascimento, Jorge; Loureiro, Sandra Maria Correia - In: Journal of business research : JBR 178 (2024), pp. 1-15
Persistent link: https://www.econbiz.de/10014552014
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When and how workplace ostracism leads to interpersonal deviance : the moderating effects of self-control and negative affect
Hua, Changhua; Zhao, Li; He, Qile; Chen, Ziguang - In: Journal of business research : JBR 156 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10013534296
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Inspiration and consumer patience in intertemporal choice : a moderated mediation model of meaning in life and regulatory focus
Guo, Leilei; Liang, Jianping; Yu, Yu - In: Journal of business research : JBR 180 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014556452