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Model of management Learning styles as a predictor of export behavior and performance
Patrick, Adams; Sood, James H. - In: Journal of business research : JBR 12 (1984) 2, pp. 169-182
Persistent link: https://www.econbiz.de/10003474616
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Experience seeking : a subjectivist perspective of consumtion
Hirschman, Elizabeth C. - In: Journal of business research : JBR 12 (1984) 1, pp. 115-136
Persistent link: https://www.econbiz.de/10003579282
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Source loyality in organizational markets : a dyadic perspective
Morris, Michael H.; Holann, Jeanne L. - In: Journal of business research : JBR 16 (1988) 2, pp. 117-131
Persistent link: https://www.econbiz.de/10003580199
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Parameter nonstationarity in retail choice models
Ghosh, Avijit - In: Journal of business research : JBR 12 (1984) 4, pp. 425-436
Persistent link: https://www.econbiz.de/10003559297
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Two copy testing techniques: the cloze procedure and the cognitive complexity test
Zinkhan, George M.; Martin, Claude R. - In: Journal of business research : JBR 11 (1983) 2, pp. 217-227
Persistent link: https://www.econbiz.de/10003626708
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Repetition and attitudinal discrepancy effects on the affective response to television advertising
Messmer, Donald J. - In: Journal of business research : JBR 7 (1979) 1, pp. 75-93
Persistent link: https://www.econbiz.de/10003630548
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Special issue : Anti-consumption
Lee, Michael S. W. (contributor) - 2009
Persistent link: https://www.econbiz.de/10003810577
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An investigation of consumer evaluations of reference price discount claims
Lichtenstein, Donald R.; Rearden, William O. - In: Journal of business research : JBR 17 (1988) 2, pp. 189-200
Persistent link: https://www.econbiz.de/10003485074
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Am I welcome here? Exploring how ethnic consumers assess their place identity
Rosenbaum, Mark S.; Montoya, Detra Y. - In: Journal of business research : JBR 60 (2007) 3, pp. 206-214
Persistent link: https://www.econbiz.de/10003428819
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Comparing theories to explain e-commerce adoption
Grandón, Elizabeth E.; Nasco, Suzanne Altobello; … - In: Journal of business research : JBR 64 (2011) 3, pp. 292-298
Persistent link: https://www.econbiz.de/10008859047