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Relationship marketing
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Journal of business research : JBR
SpringerLink / Bücher
1,190
Journal of retailing and consumer services
609
Industrial marketing management : the international journal for industrial and high-tech firms
527
European journal of operational research : EJOR
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International journal of hospitality management
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International Journal of Physical Distribution & Logistics Management
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Transportation research / E : an international journal
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Journal of the Academy of Marketing Science
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Journal of strategic marketing
199
International journal of logistics : research and applications
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The service industries journal
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Journal of marketing
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167
European journal of marketing : EJM
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International journal of electronic customer relationship management : IJECRM
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Journal of marketing management : MM
149
Marketing intelligence & planning
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International journal of logistics systems and management
141
Asia Pacific journal of marketing and logistics
134
Research
134
Psychology & marketing
132
International journal of contemporary hospitality management
128
Journal of travel and tourism marketing
125
Journal of retailing
120
The international journal of logistics management
120
The journal of product & brand management
120
European Journal of Marketing
119
Journal of hospitality marketing & management
119
Tourism management : research, policies, practice
119
Journal of service research : JSR
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ECONIS (ZBW)
793
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1
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793
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1
The study of service innovation for digiservice on loyalty
Wu, Chih-wen
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 819-824
Persistent link: https://www.econbiz.de/10010363295
Saved in:
2
Luxury
customization
and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
3
Customized advertising : allowing consumers to directly tailor messages leads to better outcomes for the brand
Douglas Olsen, G.
;
Pracejus, John W.
- In:
Journal of business research : JBR
116
(
2020
),
pp. 245-257
Persistent link: https://www.econbiz.de/10012257596
Saved in:
4
Spotlight on
customization
: an analysis of necessity and sufficiency in services
Leischnig, Alexander
;
Kasper-Brauer, Kati
;
Thornton, …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 385-390
Persistent link: https://www.econbiz.de/10011881847
Saved in:
5
How habits, social ties, and economic switching barriers affect customer loyalty in contractual service settings
Woisetschläger, David
;
Lentz, Patrick
;
Evanschitzky, Heiner
- In:
Journal of business research : JBR
64
(
2011
)
8
,
pp. 800-808
Persistent link: https://www.econbiz.de/10009229009
Saved in:
6
Does loyalty span domains? : examining the relationship between consumer loyalty, other loyalties and happiness
Aksoy, Lerzan
;
Keiningham, Timothy
;
Buoye, Alexander
; …
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2464-2476
Persistent link: https://www.econbiz.de/10011399506
Saved in:
7
Multilevel environment induced impulsive gambling
Wong, IpKin Anthony
;
Prentice, Catherine
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2102-2108
Persistent link: https://www.econbiz.de/10011373144
Saved in:
8
Casino marketing, problem gamblers or loyal customers?
Prentice, Catherine
;
Wong, IpKin Anthony
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2084-2092
Persistent link: https://www.econbiz.de/10011373152
Saved in:
9
Reconceptualizing brand identity in a dynamic environment
Silveira, Catherine da
;
Lages, Carmen
;
Simões, Cláudia
- In:
Journal of business research : JBR
66
(
2013
)
1
,
pp. 28-36
Persistent link: https://www.econbiz.de/10009720392
Saved in:
10
Customer churn prediction in the online gambling industry : the beneficial effect of ensemble learning
Coussement, Kristof
;
De Bock, Koen W.
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1629-1636
Persistent link: https://www.econbiz.de/10009757004
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