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Profitability market segmentation: Identifying the heavy users of overdraft checking
Morgan, Fred W. - In: Journal of business research : JBR 6 (1978) 2, pp. 99-110
Persistent link: https://www.econbiz.de/10003635252
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Retailing strategy for customer growth and new customer attraction
Albaum, Gerald; Best, Roger; Hawkins, Del - In: Journal of business research : JBR 8 (1980) 1, pp. 7-19
Persistent link: https://www.econbiz.de/10003465657
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Product acceptance by middlemen in export channels
Angelmar, Reinhard; Pras, Bernard - In: Journal of business research : JBR 12 (1984) 2, pp. 227-240
Persistent link: https://www.econbiz.de/10003470932
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Foreign consumers' perspective of the products and marketing practices of the United States versus selected European countries
Arnold, Danny R.; Darling, John R. - In: Journal of business research : JBR 17 (1988) 3, pp. 237-248
Persistent link: https://www.econbiz.de/10003474135
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The timeliness problem in the application of bass-type new product-growth models to durable sales forecasting
Hyman, Michael R. - In: Journal of business research : JBR 16 (1988) 1, pp. 31-47
Persistent link: https://www.econbiz.de/10003584195
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Perceived buyer satisfaction and selling pressure versus pricing policy : a comparative study of retailers in 10 developing countries
Jacobs, Laurence; Worthley, Reginald; Keown, Charles - In: Journal of business research : JBR 12 (1984) 1, pp. 63-74
Persistent link: https://www.econbiz.de/10003584262
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Variations in export performance due to differences in export marketing strategy : implications for industrial marketers
Koh, Anthony C.; Robicheaux, Robert A. - In: Journal of business research : JBR 17 (1988) 3, pp. 249-258
Persistent link: https://www.econbiz.de/10003605329
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Technology profiles and export marketing strategies
Suzman, Cedric L.; Wortzel, Lawrence H. - In: Journal of business research : JBR 12 (1984) 2, pp. 183-194
Persistent link: https://www.econbiz.de/10003691856
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Product complexity effects on information source preference by retail byers
Upah, Gregory D. - In: Journal of business research : JBR 11 (1983) 1, pp. 107-126
Persistent link: https://www.econbiz.de/10003698038
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Risk distribution and bonding mechanism in industrial marketing
Schmidt, Reinhard H.; Wager, Gerd R. - In: Journal of business research : JBR 13 (1985) 5, pp. 421-433
Persistent link: https://www.econbiz.de/10003671898