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Evolutionary psychological consumer research : bold, bright, but better with behavior
Otterbring, Tobias; Sundie, Jill; Li, Yexin Jessica; … - In: Journal of business research : JBR 120 (2020), pp. 473-484
Persistent link: https://www.econbiz.de/10012417155
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The marketing of evolutionary psychology
Saad, Gad - In: Journal of business research : JBR 120 (2020), pp. 485-491
Persistent link: https://www.econbiz.de/10012417156
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Charitable organizations' storytelling influence on donors' emotions and intentions
Merchant, Altaf; Ford, John B.; Sargeant, Adrian - In: Journal of business research : JBR 63 (2010) 7, pp. 754-762
Persistent link: https://www.econbiz.de/10003984877
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How personal nostalgia influences giving to charity
Merchant, Altaf; Ford, John B.; Rose, Gregory - In: Journal of business research : JBR 64 (2011) 6, pp. 610-616
Persistent link: https://www.econbiz.de/10008988772
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Philanthropic disaster relief giving as a response to institutional pressure : evidence from China
Gao, Yongqiang - In: Journal of business research : JBR 64 (2011) 12, pp. 1377-1382
Persistent link: https://www.econbiz.de/10009382449
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Empathy as added value in predicting donation behavior
Verhaert, Griet A.; Van den Poel, Dirk - In: Journal of business research : JBR 64 (2011) 12, pp. 1288-1295
Persistent link: https://www.econbiz.de/10009382579
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The luxury of igniting change by giving : transforming yourself while transforming others' lives
Llamas, Rosa; Thomsen, Thyra Uth - In: Journal of business research : JBR 69 (2016) 1, pp. 166-176
Persistent link: https://www.econbiz.de/10011417156
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Cause-related marketing of products with a negative externality
Grolleau, Gilles; Ibanez-Hafkamp, Lisette; Lavoie, Nathalie - In: Journal of business research : JBR 69 (2016) 10, pp. 4321-4330
Persistent link: https://www.econbiz.de/10011554574
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Trust and controllability in venture capital fundraising
Kollmann, Tobias; Kuckertz, Andreas; Middelberg, Nils - In: Journal of business research : JBR 67 (2014) 11, pp. 2411-2418
Persistent link: https://www.econbiz.de/10010402802
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"What's in it for me?" : the effect of donation outcomes on donation behavior
Ye, Nan; Teng, Lefa; Yu, Ying; Wang, Yingyuan - In: Journal of business research : JBR 68 (2015) 3, pp. 480-486
Persistent link: https://www.econbiz.de/10010495373