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The impact of range extension on the attraction effect
Padamwar, Pravesh Kumar; Dawra, Jagrook; Kalakbandi, … - In: Journal of business research : JBR 126 (2021), pp. 565-577
Persistent link: https://www.econbiz.de/10012494318
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Deliberation does not make the attraction effect disappear : the role of induced cognitive reflection
Padamwar, Pravesh Kumar; Kalakbandi, Vinay Kumar; … - In: Journal of business research : JBR 154 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10013468770
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Does personalized advertising have their best interests at heart? : a quantitative study of narcissists' SNS use among Generation Z consumers
Wang, Zi; Yuan, Ruizhi; Luo, Jun; Liu, Martin J.; … - In: Journal of business research : JBR 165 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014333337
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To purchase or to remove? : online shopping cart warning pop-up messages can polarize liking and purchase intention
Zhao, Haichuan; Wang, Xuehua; Jiang, Lan - In: Journal of business research : JBR 132 (2021), pp. 813-836
Persistent link: https://www.econbiz.de/10012581666
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STIRPAT for marketing : an introduction, expansion, and suggestions for future use
Kilbourne, William E.; Thyroff, Anastasia E. - In: Journal of business research : JBR 108 (2020), pp. 351-361
Persistent link: https://www.econbiz.de/10012175354
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A satisficing approach to eliciting risk preferences
Berg, Nathan; Prakhya, Srinivas; Ranganathan, Kavitha - In: Journal of business research : JBR 82 (2018), pp. 127-140
Persistent link: https://www.econbiz.de/10011771804
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Incompetency training : theory, practice, and remedies
Woodside, Arch G. - In: Journal of business research : JBR 65 (2012) 3, pp. 279-293
Persistent link: https://www.econbiz.de/10009507220
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Success from satisficing and imitation : entrepreneurs' location choice and implications of heuristics for local economic development
Berg, Nathan - In: Journal of business research : JBR 67 (2014) 8, pp. 1700-1709
Persistent link: https://www.econbiz.de/10010379245
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Heuristics in experiments with infinitely large strategy spaces
Andersen, Jørgen Vitting; De Peretti, Philippe - In: Journal of business research : JBR 129 (2021), pp. 612-620
Persistent link: https://www.econbiz.de/10012509715
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The dark side of B2B relationships in GVCs : micro-foundational influences and strategic governance tools
Verbeke, Alain; Hutzschenreuter, Thomas; Pyasi, Nishant - In: Journal of business research : JBR 135 (2021), pp. 816-828
Persistent link: https://www.econbiz.de/10012648300