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The effects of reference point, knowledge, and risk propensity on the evaluation of financial products
Kwon, Kyoung-nan; Lee, Jinkook - In: Journal of business research : JBR 62 (2009) 7, pp. 719-725
Persistent link: https://www.econbiz.de/10003862030
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How reward uncertainty influences subsequent donations : the role of mental accounting
Shi, Haijiao; Chen, Rong; Xu, Xiaobing - In: Journal of business research : JBR 132 (2021), pp. 383-391
Persistent link: https://www.econbiz.de/10012581621
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Managerial incentives, myopic loss aversion, and firm risk : a comparison of family and non-family firms
Alessandri, Todd M.; Mammen, Jan; Eddleston, Kimberly - In: Journal of business research : JBR 91 (2018), pp. 19-27
Persistent link: https://www.econbiz.de/10011902804
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Crisis response in an era of Knightian uncertainty
Mayberry, Robert; Boles, James Sanders; Donthu, Naveen; … - In: Journal of business research : JBR 170 (2024), pp. 1-13
Persistent link: https://www.econbiz.de/10014534726
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The effects of firm aspirational performance on changes in leadership structure
Borgholthaus, Cameron J.; Iyer, Dinesh N.; O'Brien, Jonathan - In: Journal of business research : JBR 129 (2021), pp. 319-327
Persistent link: https://www.econbiz.de/10012509622
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Extending prospect theory cross-culturally by examining switching behavior in consumer and business-to-business contexts
Marshall, Roger; Huan, Tzung-cheng; Xu, Yingzi; Nam, Inwoo - In: Journal of business research : JBR 64 (2011) 8, pp. 871-878
Persistent link: https://www.econbiz.de/10009228996
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The nature and framing of gambling consequences in advertising
Orazi, Davide C.; Lei, Jing; Bove, Liliana L. - In: Journal of business research : JBR 68 (2015) 10, pp. 2049-2056
Persistent link: https://www.econbiz.de/10011373171
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Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun; Kim, Jae-eun; Marshall, Roger - In: Journal of business research : JBR 67 (2014) 3, pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
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Interorganizational imitation heuristics arising from cognitive frames
Nikolaeva, Ralitza - In: Journal of business research : JBR 67 (2014) 8, pp. 1758-1765
Persistent link: https://www.econbiz.de/10010379235
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Discount reference moderates customers' reactions to discount frames after online service failure
Sharifi, Seyed Shahin; Aghazadeh, Hashem - In: Journal of business research : JBR 69 (2016) 10, pp. 4074-4080
Persistent link: https://www.econbiz.de/10011553910