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Trust me, trust me not : a nuanced view of influencer marketing on social media
Kim, Do Yuon; Kim, Hye-yŏng - In: Journal of business research : JBR 134 (2021), pp. 223-232
Persistent link: https://www.econbiz.de/10012643742
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Always trust in old friends? : effects of reciprocity in bilateral asset specificity on trust in international B2B partnerships
Liu, Yen-Hung Steven; Deligonul, Seyda; Cavusgil, Erin; … - In: Journal of business research : JBR 90 (2018), pp. 171-185
Persistent link: https://www.econbiz.de/10011882015
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From social networking to willingness to disclose personal data when shopping online : modelling in the context of social exchange theory
Urbonavicius, Sigitas; Degutis, Mindaugas; Zimaitis, Ignas - In: Journal of business research : JBR 136 (2021), pp. 76-85
Persistent link: https://www.econbiz.de/10012663281
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Predicting the antecedents of trust in social commerce : a hybrid structural equation modeling with neural network approach
Leong, Lai-Ying; Hew, Teck-Soon; Ooi, Keng-Boon; Chong, … - In: Journal of business research : JBR 110 (2020), pp. 24-40
Persistent link: https://www.econbiz.de/10012237820
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Configuring effective client-adviser interactions
Leischnig, Alexander; Kasper-Brauer, Kati; Thornton, … - In: Journal of business research : JBR 115 (2020), pp. 234-240
Persistent link: https://www.econbiz.de/10012271131
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A social commerce investigation of the role of trust in a social networking site on purchase intentions
Hajli, Nick; Sims, Julian; Hossein Zadeh, Arash; … - In: Journal of business research : JBR 71 (2017), pp. 133-141
Persistent link: https://www.econbiz.de/10011622532
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I share, therefore I trust : a moderated mediation model of the influence of eWOM engagement on social commerce
Gvili, Yaniv; Levy, Shalom - In: Journal of business research : JBR 166 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014380337
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Family support as social exchange in entrepreneurship : its moderating impact on entrepreneurial stressors-well-being relationships
Xu, Feng; Kellermanns, Franz W.; Jin, Linlin; Xi, Jing - In: Journal of business research : JBR 120 (2020), pp. 59-73
Persistent link: https://www.econbiz.de/10012417098
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Sharing economy platforms : an equity theory perspective on reciprocity and commitment
Davlembayeva, Dinara; Papagiannidis, Savvas; Alamanos, … - In: Journal of business research : JBR 127 (2021), pp. 151-166
Persistent link: https://www.econbiz.de/10012494361
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Gift-image congruence and gift appreciation in romantic relationships : the roles of intimacy and relationship dependence
Luo, Biao; Fang, Wenpei; Shen, Jie; Cong, Xue Fei - In: Journal of business research : JBR 103 (2019), pp. 142-152
Persistent link: https://www.econbiz.de/10012104129