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Multifaceted acculturation in multiethnic settings
Cleveland, Mark; Xu, Cecelia - In: Journal of business research : JBR 103 (2019), pp. 250-260
Persistent link: https://www.econbiz.de/10012104217
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Constructing a bridge to multicultural marketplace well-being : a consumer-centered framework for marketer action
Demangeot, Catherine; Kipnis, Eva; Pullig, Chris; … - In: Journal of business research : JBR 100 (2019), pp. 339-353
Persistent link: https://www.econbiz.de/10012023811
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Consumer Multicultural Identity Affiliation : reassessing identity segmentation in multicultural markets
Kipnis, Eva; Demangeot, Catherine; Pullig, Chris; … - In: Journal of business research : JBR 98 (2019), pp. 126-141
Persistent link: https://www.econbiz.de/10012007222
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Religion as a field of transcultural practices in multicultural marketplaces
Cruz, Angela Gracia B.; Seo, Yuri; Buchanan-Oliver, Margo - In: Journal of business research : JBR 91 (2018), pp. 317-325
Persistent link: https://www.econbiz.de/10011903211
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Branding beyond prejudice : navigating multicultural marketplaces for consumer well-being
Kipnis, Eva; Broderick, Amanda J.; Demangeot, Catherine; … - In: Journal of business research : JBR 66 (2013) 8, pp. 1186-1194
Persistent link: https://www.econbiz.de/10009756089
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Consumer multiculturation in multicultural marketplaces : Mexican immigrants' responses to the global consumer culture construction of Tex-Mex as Mexican food
Ibarra-Cantu, Cecilia; Cheetham, Fiona - In: Journal of business research : JBR 134 (2021), pp. 70-77
Persistent link: https://www.econbiz.de/10012643498
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What drives emerging economy firm acquisitions in tax havens?
Chari, Murali; Acikgoz, Senay - In: Journal of business research : JBR 69 (2016) 2, pp. 664-671
Persistent link: https://www.econbiz.de/10011436039
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Advancing knowledge of the global consumer culture : introduction to the special issue
Laroche, Michel - In: Journal of business research : JBR 69 (2016) 3, pp. 1071-1073
Persistent link: https://www.econbiz.de/10011440189
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Identity, culture, dispositions and behavior : a cross-national examination of globalization and culture change
Cleveland, Mark; Rojas-Méndez, José I.; Laroche, Michel; … - In: Journal of business research : JBR 69 (2016) 3, pp. 1090-1102
Persistent link: https://www.econbiz.de/10011440224
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The standardization-localization dilemma of brand communications for luxury fashion retailers' internationalization into China
Liu, Sindy; Perry, Patsy; Moore, Christopher; Warnaby, Gary - In: Journal of business research : JBR 69 (2016) 1, pp. 357-364
Persistent link: https://www.econbiz.de/10011417742