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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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ECONIS (ZBW)
2,188
USB Cologne (EcoSocSci)
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1
Search for the underlying mechanism of
framing
effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun
;
Kim, Jae-eun
;
Marshall, Roger
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
Saved in:
2
Are identical twins more similar in their decision making styles than their fraternal counterparts?
Saad, Gad
;
Sejean, Richard
;
Greengross, Gil
;
Cherkas, …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 638-643
Persistent link: https://www.econbiz.de/10012417175
Saved in:
3
Taking a chance for a discount : an investigation into consumers' choice of probabilistic vs. sure price promotions
Attari, Amin
;
Chatterjee, Promothesh
;
Singh, Surendra N.
- In:
Journal of business research : JBR
143
(
2022
),
pp. 366-374
Persistent link: https://www.econbiz.de/10013194546
Saved in:
4
Increasing the persuasiveness of anti-drunk driving appeals : the effect of negative and positive message
framing
Teng, Lefa
;
Zhao, Guangzhi
;
Li, Feng
;
Liu, Lu
;
Shen, Lulu
- In:
Journal of business research : JBR
103
(
2019
),
pp. 240-249
Persistent link: https://www.econbiz.de/10012104215
Saved in:
5
Moving forward : the effectiveness of online apologies framed with hope on negative behavioural intentions in crises
Xiao, Yi
;
Cauberghe, Verolien
;
Hudders, Liselot
- In:
Journal of business research : JBR
109
(
2020
),
pp. 621-636
Persistent link: https://www.econbiz.de/10012238140
Saved in:
6
How reward uncertainty influences subsequent donations : the role of mental accounting
Shi, Haijiao
;
Chen, Rong
;
Xu, Xiaobing
- In:
Journal of business research : JBR
132
(
2021
),
pp. 383-391
Persistent link: https://www.econbiz.de/10012581621
Saved in:
7
The default heuristic in strategic decision making : when is it optimal to choose the default without investing in information search?
Azar, Ofer H.
- In:
Journal of business research : JBR
67
(
2014
)
8
,
pp. 1744-1748
Persistent link: https://www.econbiz.de/10010379237
Saved in:
8
Experimental analysis of consumer channel-mix use
Oppewal, Harmen
;
Tojib, Dewi Rooslani
;
Louvieris, Panos
- In:
Journal of business research : JBR
66
(
2013
)
11
,
pp. 2226-2233
Persistent link: https://www.econbiz.de/10009787898
Saved in:
9
Effects of the perceived diagnosticity of presented attribute and brand name information on sensitivity to missing information
Hernandez, José Mauro C.
;
Han, Xiaoqi
;
Kardes, Frank R.
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 874-881
Persistent link: https://www.econbiz.de/10010363268
Saved in:
10
Calorie information effects on consumers' food choices : sources of observed gender heterogeneity
Heiman, Amir
;
Lowengart, Oded
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 964-973
Persistent link: https://www.econbiz.de/10010364068
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