Hedonism versus accuracy : the influence of motivation and affect on the evaluation of multiple gains and losses
Dorothea Schaffner; Pragya Mathur; Durairaj Maheswaran; Andreas Herrmann
| Year of publication: |
2013
|
|---|---|
| Authors: | Schaffner, Dorothea ; Mathur, Pragya ; Maheswaran, Durairaj ; Herrmann, Andreas |
| Published in: |
Review of managerial science. - Berlin : Springer, ISSN 1863-6683, ZDB-ID 2296460-5. - Vol. 7.2013, 4, p. 417-441
|
| Subject: | Heuristic and systematic information processing | Valuation | Preference | Motivation | Affect | Framing | Experiment | Prospect Theory | Prospect theory | Konsumentenverhalten | Consumer behaviour | Informationsverhalten | Information behaviour | Entscheidungstheorie | Decision theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010196976