//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Ausgewählte Plattformen, Tools...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Social Web
453
Social web
453
Consumer behaviour
216
Konsumentenverhalten
216
Internet marketing
188
Online-Marketing
188
Social media
123
Brand management
102
Markenführung
102
Beziehungsmarketing
92
Relationship marketing
92
Viral marketing
92
Virales Marketing
92
Brand image
61
Markenimage
61
Social network
55
Soziales Netzwerk
55
Customer integration
47
Kundenintegration
47
Online retailing
43
Online-Handel
43
Brand
33
E-commerce
29
Electronic Commerce
29
Markenartikel
29
Social relations
25
Soziale Beziehungen
25
Digital platform
24
Digitale Plattform
24
Digitalisierung
24
Digitization
24
Advertising effects
23
Werbewirkung
23
Betriebliche Wertschöpfung
22
Value creation
22
Confidence
21
Luxury goods
21
Luxusgüter
21
Vertrauen
21
Marketing management
20
more ...
less ...
Online availability
All
Undetermined
384
Free
11
Type of publication
All
Article
453
Type of publication (narrower categories)
All
Article in journal
453
Aufsatz in Zeitschrift
453
Case study
2
Conference paper
2
Fallstudie
2
Konferenzbeitrag
2
Language
All
English
453
Author
All
Filieri, Raffaele
10
Flavián Blanco, Carlos
7
Casaló, Luis V.
6
Krishen, Anjala S.
6
Ko, Eunju
5
Veloutsou, Cleopatra
5
Agarwal, Shaurya
4
Berezan, Orie
4
Harrigan, Paul
4
Ibáñez-Sánchez, Sergio
4
Islam, Nazrul
4
Kachroo, Pushkin
4
Ranaweera, Chatura
4
Seo, Yuri
4
Tiago, Flávio Borges
4
Tiago, Maria Teresa Borges
4
Azer, Jaylan
3
Bigné Alcañiz, J. Enrique
3
Black, Iain
3
Choi, Jeonghye
3
Dhir, Amandeep
3
Dwivedi, Yogesh Kumar
3
Hajli, Nick
3
Huarng, Kun-Huang
3
Jayawardhena, Chanaka
3
Kim, Hye-yŏng
3
Kim, Jikyung
3
Kim, Juran
3
Kim, Kyung Hoon
3
Lin, Zhibin
3
Mariani, Marcello M.
3
Oghazi, Pejvak
3
Rana, Nripendra P.
3
Richard, Marie-Odile
3
Rita, Paulo
3
Yoganathan, Vignesh
3
Yoon, Sukki
3
Agnihotri, Raj
2
Aiello, Gaetano
2
Al Omoush, Khaled Saleh
2
more ...
less ...
Published in...
All
Journal of business research : JBR
Technological forecasting & social change : an international journal
240
Journal of retailing and consumer services
230
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
SpringerLink / Bücher
167
International journal of internet marketing and advertising : IJIMA
158
Information systems research : ISR
149
Journal of management information systems : JMIS
124
Tourism management : research, policies, practice
119
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
114
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Industrial marketing management : the international journal for industrial and high-tech firms
94
International journal of hospitality management
92
Business horizons
90
Electronic commerce research
90
International journal of business information systems : IJBIS
90
Psychology & marketing
88
International journal of advertising : the review of marketing communications
86
Springer eBook Collection
85
Journal of marketing communications
83
Management science : journal of the Institute for Operations Research and the Management Sciences
83
Management information systems : mis quarterly
77
International journal of networking and virtual organisations : IJNVO
76
Journal of internet commerce
76
Journal of promotion management : innovations in planning and applied research
72
Journal of marketing management : MM
71
Journal of travel and tourism marketing
71
International journal of electronic marketing and retailing : IJEMR
68
The journal of product & brand management
68
Cogent business & management
67
Journal of information & knowledge management : JIKM
67
The journal of brand management : an international journal
67
International journal of electronic commerce : IJEC
65
Journal of electronic commerce research : JECR
65
International journal of technology marketing : IJTMkt
63
Journal of marketing
63
CESifo working papers
60
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
60
Journal of marketing management : JMM ; journal of the Academy of Marketing
57
Journal of advertising research
56
more ...
less ...
Source
All
ECONIS (ZBW)
453
Showing
1
-
10
of
453
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How e-WOM recommendations influence product consideration and quality of choice : a motivation to process information perspective
Gupta, Pranjal
;
Harris, Judy
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1041-1049
Persistent link: https://www.econbiz.de/10008652796
Saved in:
2
Understanding consumer-to-consumer interactions in virtual communities : the salience of reciprocity
Chan, Kimmy Wa
;
Li, Stella Yiyan
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1033-1040
Persistent link: https://www.econbiz.de/10008652799
Saved in:
3
Trust factors influencing virtual community members : a study of transaction communities
Wu, Jyh-jeng
;
Chen, Ying-hueih
;
Chung, Yu-shuo
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1025-1032
Persistent link: https://www.econbiz.de/10008652806
Saved in:
4
Viral marketing : motivations to forward online content
Ho, Jason Y. C.
;
Dempsey, Melanie
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1000-1006
Persistent link: https://www.econbiz.de/10008652817
Saved in:
5
Analytic collaboration in virtual innovation projects
Ko, Krista K. B.
;
To, Chester K. M.
;
Zhang, Z. M.
; …
- In:
Journal of business research : JBR
64
(
2011
)
12
,
pp. 1327-1334
Persistent link: https://www.econbiz.de/10009382476
Saved in:
6
Managing customer experiences in online product communities
Nambisan, Priya
;
Watt, James
- In:
Journal of business research : JBR
64
(
2011
)
8
,
pp. 889-895
Persistent link: https://www.econbiz.de/10009228986
Saved in:
7
Positive marketing : a new theoretical prototype of sharing in an online community
Krush, Michael T.
;
Pennington, Julia R.
;
Fowler, Aubrey R.
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2503-2512
Persistent link: https://www.econbiz.de/10011399543
Saved in:
8
Investigating marketing managers' perspectives on social media in Chile
Bianchi, Constanza
;
Andrews, Lynda
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2552-2559
Persistent link: https://www.econbiz.de/10011399581
Saved in:
9
Book essay on "leadership & cultural webs in organizations: weaver's tales"
Pattinson, Hugh M.
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2628-2633
Persistent link: https://www.econbiz.de/10011399633
Saved in:
10
Consumption community commitment : newbies' and longstanding members' brand engagement and loyalty
Raïes, Karine
;
Mühlbacher, Hans
;
Gavard-Perret, …
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2634-2644
Persistent link: https://www.econbiz.de/10011399640
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->