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Communicating responsibility-practicing irresponsibility in CSR advertisements
Perks, Keith J.
;
Farache, Francisca
;
Shukla, Paurav
; …
- In:
Journal of business research : JBR
66
(
2013
)
10
,
pp. 1881-1888
Persistent link: https://www.econbiz.de/10009772341
Saved in:
2
Communicating responsibility-practicing irresponsibility in CSR advertisements
Perks, Keith J.
;
Farache, Francisca
;
Shukla, Paurav
; …
- In:
Journal of business research : JBR
66
(
2013
)
10
,
pp. 1881-1888
Persistent link: https://www.econbiz.de/10010132279
Saved in:
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