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How corporate social responsibility (CSR) saves a company : the role of gratitude in buffering vindictive consumer behavior from product failures
Kim, Junghyun; Park, Taehoon - In: Journal of business research : JBR 117 (2020), pp. 461-472
Persistent link: https://www.econbiz.de/10012287162
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Exploring origins of ethical company/brand perceptions : a consumer perspective of corporate ethics
Brunk, Katja H. - In: Journal of business research : JBR 63 (2010) 3, pp. 255-262
Persistent link: https://www.econbiz.de/10003959639
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Using consumer perceived ethically as a guideline for corporate social responsibility strategy : a commentary essay
Shea, Linda J. - In: Journal of business research : JBR 63 (2010) 3, pp. 263-264
Persistent link: https://www.econbiz.de/10003959641
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One strike and you're out : qualitative insights into the formation of consumers' ethical company or brand perceptions
Brunk, Katja H.; Blümelhuber, Christian - In: Journal of business research : JBR 64 (2011) 2, pp. 134-141
Persistent link: https://www.econbiz.de/10008839688
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A re-examination of socially responsible consumption and its measurement
Webb, Deborah J.; Mohr, Lois A.; Harris, Katherine E. - In: Journal of business research : JBR 61 (2008) 2, pp. 91-98
Persistent link: https://www.econbiz.de/10003625045
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Doing well while doing good? : an integrative review of marketing criticism and response
Stoeckl, Verena E.; Luedicke, Marius K. - In: Journal of business research : JBR 68 (2015) 12, pp. 2452-2463
Persistent link: https://www.econbiz.de/10011399500
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Company environmental performance and consumer purchase intentions
Grimmer, Martin; Bingham, Timothy - In: Journal of business research : JBR 66 (2013) 10, pp. 1945-1953
Persistent link: https://www.econbiz.de/10009772323
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CSR practices and consumer perceptions
Öberseder, Magdalena; Schlegelmilch, Bodo B.; Murphy, … - In: Journal of business research : JBR 66 (2013) 10, pp. 1839-1851
Persistent link: https://www.econbiz.de/10009772360
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Religion, humanism, marketing, and the consumption of socially responsible products, services, and ideas : introduction to a special topic section
Engelland, Brian T. - In: Journal of business research : JBR 67 (2014) 2, pp. 1-4
Persistent link: https://www.econbiz.de/10010237693
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Corporate social responsibilities, consumer trust and corporate reputation : South Korean consumers' perspectives
Park, Jongchul; Lee, Hanjoon; Kim, Chankon - In: Journal of business research : JBR 67 (2014) 3, pp. 295-302
Persistent link: https://www.econbiz.de/10010245265