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Editorial: Anti-consumption: an overview and research agenda
Lee, Michael S. W.; Fernandez, Karen V.; Hyman, Michael R. - In: Journal of business research : JBR 62 (2009) 2, pp. 145-147
Persistent link: https://www.econbiz.de/10003810497
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Motivators and enablers of SCOURing : a study of online piracy in the US and UK
Shanahan, Kevin J.; Hyman, Michael R. - In: Journal of business research : JBR 63 (2010) 9/10, pp. 1095-1102
Persistent link: https://www.econbiz.de/10008652764
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Ethical issues in the application of new and emergent technologies of marketing
Harvey, Charles; Hajli, Nick; Hyman, Michael R. - In: Journal of business research : JBR 141 (2022), pp. 111-112
Persistent link: https://www.econbiz.de/10013168047
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The harmful effect of null hypothesis significance testing on marketing research : an example
Trafimow, David; Hyman, Michael R.; Kostyk, Alena; … - In: Journal of business research : JBR 125 (2021), pp. 39-44
Persistent link: https://www.econbiz.de/10012494042
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The (im)precision of scholarly consumer behavior research
Trafimow, David; Hyman, Michael R.; Kostyk, Alena - In: Journal of business research : JBR 114 (2020), pp. 93-101
Persistent link: https://www.econbiz.de/10012257463
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Using surveytainment to counter declining survey data quality
Kostyk, Alena; Zhou, Wenkai; Hyman, Michael R. - In: Journal of business research : JBR 95 (2019), pp. 211-219
Persistent link: https://www.econbiz.de/10011979882
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The smartness paradox: the moderating effect of brand quality reputation on consumers' reactions to RFID-based smart fitting rooms
Mukherjee, Amaradri; Smith, Ronn J.; Turri, Anna M. - In: Journal of business research : JBR 92 (2018), pp. 290-299
Persistent link: https://www.econbiz.de/10011925471
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The timeliness problem in the application of bass-type new product-growth models to durable sales forecasting
Hyman, Michael R. - In: Journal of business research : JBR 16 (1988) 1, pp. 31-47
Persistent link: https://www.econbiz.de/10003584195
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A dual identification framework of online multiplayer video games : the case of massively multiplayer online role playing games (MMORPGs)
Badrinarayanan, Vishag A.; Sierra, Jeremy J.; Martin, … - In: Journal of business research : JBR 68 (2015) 5, pp. 1045-1052
Persistent link: https://www.econbiz.de/10010517112
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The antitrust implications of relationship marketing
Fontenot, Renée J.; Hyman, Michael R. - In: Journal of business research : JBR 57 (2004) 11, pp. 1211-1221
Persistent link: https://www.econbiz.de/10006716969