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Social media networking satisfaction in the US and Vietnam : content versus connection
Krishen, Anjala S.; Berezan, Orie; Agarwal, Shaurya; … - In: Journal of business research : JBR 101 (2019), pp. 93-103
Persistent link: https://www.econbiz.de/10012103218
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Standing the test of time : what makes a book survive on the bestseller list?
Lee, Inyoung; Yi, Jisu; Kim, Sang-hoon - In: Journal of business research : JBR 164 (2023), pp. 1-9
Persistent link: https://www.econbiz.de/10014304056
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Customer loyalty in entertainment venues : the reality TV genre
Lewin, Jeffrey E.; Rajamma, Rajasree K.; Audhesh, Paswan K. - In: Journal of business research : JBR 68 (2015) 3, pp. 607-615
Persistent link: https://www.econbiz.de/10010496162
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Social media content aesthetic quality and customer engagement : the mediating role of entertainment and impacts on brand love and loyalty
Bazi, Saleh; Filieri, Raffaele; Gorton, Matthew - In: Journal of business research : JBR 160 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014294828
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Conjoint analysis of drivers and inhibitors of e-commerce adoption
Chaparro-Peláez, Julián; Agufo-Peregrina, Ángel F.; … - In: Journal of business research : JBR 69 (2016) 4, pp. 1277-1282
Persistent link: https://www.econbiz.de/10011446623
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WOM antecedents in backpacker travelers
Alves, Sandra; Abrantes, José Luís; Antunes, Maria José - In: Journal of business research : JBR 69 (2016) 5, pp. 1851-1856
Persistent link: https://www.econbiz.de/10011451037
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Uncovering local communities' motivational factors to partner with a nonprofit for social impact : a mixed-methods approach
Antolín-López, Raquel; Jerez-Gómez, Pilar; … - In: Journal of business research : JBR 139 (2022), pp. 564-583
Persistent link: https://www.econbiz.de/10013194415
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Multichannel consumer behaviors in the mobile environment : using fsQCA and discriminant analysis to understand webrooming motivations
Santos, Susana; Gonc̦alves, Helena Martins - In: Journal of business research : JBR 101 (2019), pp. 757-766
Persistent link: https://www.econbiz.de/10012103584
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The role of motivations and involvement in wine tourists' intention to return : SEM and fsQCA findings
Afonso, Carolina; Silva, Graça Miranda; Gonc̦alves, … - In: Journal of business research : JBR 89 (2018), pp. 313-321
Persistent link: https://www.econbiz.de/10011881792
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Effectiveness of brand placement : new insights about viewers
Lehu, Jean-Marc; Bressoud, Etienne - In: Journal of business research : JBR 61 (2008) 10, pp. 1083-1090
Persistent link: https://www.econbiz.de/10003766354