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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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ECONIS (ZBW)
2,003
USB Cologne (EcoSocSci)
1
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1
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1
The role of fan benefits in shaping responses to sponsorship activation
Dreisbach, Jan
;
Woisetschläger, David
;
Backhaus, Christof
- In:
Journal of business research : JBR
124
(
2021
),
pp. 780-789
Persistent link: https://www.econbiz.de/10012494021
Saved in:
2
Not just for the recommender : how eWOM
incentives
influence the recommendation audience
Reimer, Thomas
;
Benkenstein, Martin
- In:
Journal of business research : JBR
86
(
2018
),
pp. 11-21
Persistent link: https://www.econbiz.de/10011855189
Saved in:
3
Face-to-face advance contact and monetary
incentives
effects on mail survey return rates, response differences, and survey costs
Bellizzi, Joseph A.
;
Hite, Robert E.
- In:
Journal of business research : JBR
14
(
1986
)
1
,
pp. 99-106
Persistent link: https://www.econbiz.de/10003488794
Saved in:
4
Incentives
and the growth of Oaxacan subsistence businesses
Toledo, Arcelia
;
Paz Hernández, José de la
;
Griffin, Denis
- In:
Journal of business research : JBR
63
(
2010
)
6
,
pp. 630-638
Persistent link: https://www.econbiz.de/10003982097
Saved in:
5
Drivers of R&D investment : the interaction of behavioral theory and managerial
incentives
Alessandri, Todd M.
;
Pattit, Jason M.
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 151-158
Persistent link: https://www.econbiz.de/10010238360
Saved in:
6
Dynamics of judicial service supply chains
López, Luis
;
Zúñiga, Roy
- In:
Journal of business research : JBR
67
(
2014
)
7
,
pp. 1447-1454
Persistent link: https://www.econbiz.de/10010379313
Saved in:
7
The role of status and leadership style in sales contests : a natural field experiment
Verbeke, Willem J. M. I.
;
Bagozzi, Richard P.
; …
- In:
Journal of business research : JBR
69
(
2016
)
10
,
pp. 4112-4120
Persistent link: https://www.econbiz.de/10011553934
Saved in:
8
The importance of being earnest : mandatory vs. voluntary disclosure of
incentives
for online product reviews
Cui, Geng
;
Chung, Yuho
;
Peng, Ling
;
Zheng, Wanyi
- In:
Journal of business research : JBR
141
(
2022
),
pp. 633-645
Persistent link: https://www.econbiz.de/10013168006
Saved in:
9
Turning non-financial performance measurements into financial performance : the usefulness of front-office staff incentive systems in hotels
Bénet, Nathalie
;
Deville, Aude
;
Raïes, Karine
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 317-327
Persistent link: https://www.econbiz.de/10013168293
Saved in:
10
When people are green and greedy : a new perspective of recycling rewards and crowding-out in Germany, the USA and China
Yang, Xisi
;
Thøgersen, John
- In:
Journal of business research : JBR
144
(
2022
),
pp. 217-235
Persistent link: https://www.econbiz.de/10013184970
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