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The role of shopping orientation in variety-seeking behaviour
Murray, Scott D.; Jin, Hyun Seung; Martin, Brett - In: Journal of business research : JBR 145 (2022), pp. 188-197
Persistent link: https://www.econbiz.de/10013197893
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Customer service chatbots : anthromorphism and adoption
Sheehan, Ben; Jin, Hyun Seung; Gottlieb, Udo - In: Journal of business research : JBR 115 (2020), pp. 14-24
Persistent link: https://www.econbiz.de/10012270802
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Why do consumers research their ancestry? : do self-uncertainty and the need for closure influence consumer's involvement in ancestral products?
Strong, Carolyn A.; Martin, Brett A. S.; Jin, Hyun Seung; … - In: Journal of business research : JBR 99 (2019), pp. 332-337
Persistent link: https://www.econbiz.de/10012023647
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Gamification and the impact of extrinsic motivation on needs satisfaction : making work fun?
Mitchell, Robert; Schuster, Lisa; Jin, Hyun Seung - In: Journal of business research : JBR 106 (2020), pp. 323-330
Persistent link: https://www.econbiz.de/10012158373