The role of shopping orientation in variety-seeking behaviour
Year of publication: |
2022
|
---|---|
Authors: | Murray, Scott D. ; Jin, Hyun Seung ; Martin, Brett |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 145.2022, p. 188-197
|
Subject: | Choice | Deal-proneness | Information seeking | Shopping orientation | Variety | Konsumentenverhalten | Consumer behaviour | Experiment | Online-Handel | Online retailing |
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