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Transcultural identity development among third generation minority consumers
Takhar-Lail, Amandeep; Jamal, Ahmad; Kizgin, Hatice - In: Journal of business research : JBR 133 (2021), pp. 132-142
Persistent link: https://www.econbiz.de/10012590179
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Cultural consequences of brands' masstige : an emerging market perspective
Das, Manish; Saha, Victor; Jebarajakirthy, Charles; … - In: Journal of business research : JBR 146 (2022), pp. 338-353
Persistent link: https://www.econbiz.de/10013271407
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Globalization, national identity, biculturalism and consumer behavior : a longitudinal study of Dutch consumers
Sobol, Kamila; Cleveland, Mark; Laroche, Michel - In: Journal of business research : JBR 82 (2018), pp. 340-353
Persistent link: https://www.econbiz.de/10011771906
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Effects of culturally verbal and visual congruency/incongruency across cultures in a competitive advertising context
Teng, Lefa; Ye, Nan; Yu, Ying; Wu, Xiaochuang - In: Journal of business research : JBR 67 (2014) 3, pp. 288-294
Persistent link: https://www.econbiz.de/10010245269
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Ethnic identity, consumer ethnocentrism, and purchase intentions among bi-cultural ethnic consumers : "divided loyalties" or "dual allegiance"?
El Banna, Alia; Papadopoulos, Nicolas G.; Murphy, Steven A. - In: Journal of business research : JBR 82 (2018), pp. 310-319
Persistent link: https://www.econbiz.de/10011771902
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Hyperfiliation and cultural citizenship : African American consumer acculturation
Bradford, Tonya Williams; Sherry, John F. - In: Journal of business research : JBR 67 (2014) 4, pp. 418-424
Persistent link: https://www.econbiz.de/10010362125
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Multifaceted acculturation in multiethnic settings
Cleveland, Mark; Xu, Cecelia - In: Journal of business research : JBR 103 (2019), pp. 250-260
Persistent link: https://www.econbiz.de/10012104217
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Ethnicity and acculturation of environmental attitudes and behaviors : a cross-cultural study with Brazilians in Canada
Romero, Cláudia Buhamra Abreu; Laroche, Michel; Aurup, … - In: Journal of business research : JBR 82 (2018), pp. 300-309
Persistent link: https://www.econbiz.de/10011771898
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Consumption of products from heritage and host cultures : the role of acculturation attitudes and behaviors
Kizgin, Hatice; Jamal, Ahmad; Richard, Marie-Odile - In: Journal of business research : JBR 82 (2018), pp. 320-329
Persistent link: https://www.econbiz.de/10011771903
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Social media usage, materialism and psychological well-being among immigrant consumers
Cleveland, Mark; Iyer, Rajesh; Babin, Barry J. - In: Journal of business research : JBR 155 (2023) 2, pp. 1-14
Persistent link: https://www.econbiz.de/10013492778