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Journal of business research : JBR
Journal of retailing
20
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Journal of marketing research : JMR
9
Marketing Science
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of Economic Psychology
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Journal of economic psychology : research in economic psychology and behavioral economics
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Review of marketing science
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International journal of electronic commerce : IJEC
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Management science : journal of the Institute for Operations Research and the Management Sciences
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of retailing and consumer services
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Journal of the Academy of Marketing Science
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Management Science
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Marketing letters : a journal of research in marketing
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Advances in applied microeconomics : a research annual
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Bell Journal of Economics
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Computational Statistics & Data Analysis
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Continuing to broaden the marketing concept : making the world a better place
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Foundations and Trends(R) in Marketing
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Foundations and trends in marketing : FTMKT
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Handbook of marketing strategy
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Handbook of pricing research in marketing
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International studies of the demand for energy : selected papers presented at a conference in the International Institute for Applied System Analysis 2361 Laxenburg, Austria
1
Journal of Business Research
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Journal of Consumer Research
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Journal of marketing analytics : JMA
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Managerial and Decision Economics
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Managerial and decision economics : MDE ; the international journal of research and progress in management economics
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Manpower planning and organization design : [proceedings of the NATO Conference on Manpower Planning and Organization Design held at Stresa, Italy, June 20-24, 1977]
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Marketing Letters
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Marketing in a digital world
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ECONIS (ZBW)
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Factors affecting consumers' use of information sources
Andreasen, Alan R.
;
Ratchford, Brian T.
- In:
Journal of business research : JBR
4
(
1976
)
3
,
pp. 197-212
Persistent link: https://www.econbiz.de/10001838587
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2
Alleviating demand uncertainty for seasonal goods : an analysis of attribute-based markdown policy for fashion retailers
Namin, Aidin
;
Soysal, Gonca P.
;
Ratchford, Brian Thomas
- In:
Journal of business research : JBR
145
(
2022
),
pp. 671-681
Persistent link: https://www.econbiz.de/10013197941
Saved in:
3
A cross-category analysis of dispositional drivers of technology adoption
Ratchford, Mark
;
Ratchford, Brian Thomas
- In:
Journal of business research : JBR
127
(
2021
),
pp. 300-311
Persistent link: https://www.econbiz.de/10012494396
Saved in:
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