Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Social media in medical and he...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Bibliometric analysis
7
Consumer behaviour
5
Konsumentenverhalten
5
Marketing
5
Bibliometrics
4
Bibliometrie
4
Marketing management
3
Marketingmanagement
3
Bibliometric review
2
Customer engagement
2
International economy
2
Internationale Wirtschaft
2
Marketing mix
2
Marketing science
2
Marketing theory
2
Marketingtheorie
2
Nachhaltige Entwicklung
2
Practice
2
Relationship marketing
2
Social Web
2
Social web
2
Sustainable development
2
Systematic literature review
2
Viral marketing
2
Virales Marketing
2
Agenda
1
Anti-consumption
1
B-to-B-Marketing
1
Beziehungsmarketing
1
Bibliographic coupling
1
Bibliometric methodology
1
Bibliometric research
1
Brand engagement
1
Brand equity
1
Brand image
1
Brand management
1
Business
1
Business engagement
1
Business ethics
1
Business-to-business
1
more ...
less ...
Online availability
All
Undetermined
16
Type of publication
All
Article
16
Type of publication (narrower categories)
All
Article in journal
16
Aufsatz in Zeitschrift
16
Language
All
English
16
Author
All
Lim, Weng Marc
16
Kumar, Satish
7
Donthu, Naveen
3
Pandey, Nitesh
3
Mukherjee, Debmalya
2
Rasul, Tareq
2
Ahmed, Pervaiz Khalid
1
Ala, Mamun
1
Ali, Md. Yunus
1
Azmat, Fara
1
Chatterjee, Akash Nil
1
Ciasullo, Maria Vincenza
1
Gupta, Girish
1
Guzman, Francisco
1
Jha, Sumi
1
Lal, Madan
1
Le Dang Lang
1
Makkar, Marian
1
Moyeen, Abdul
1
Nair, Sumesh
1
O'Connor, Peter
1
Pandey, Dharen Kumar
1
Pandey, Neeraj
1
Rai, Varun Kumar
1
Rasul, Tareq Faizur
1
Singh, Anjali
1
Soleimani, Sama
1
Voola, Ranjit
1
Yap, Sheau-Fen
1
more ...
less ...
Published in...
All
Journal of business research : JBR
Global business and organizational excellence : GBOE
13
Journal of strategic marketing
8
Psychology & marketing
7
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of sport management and marketing : IJSMM
4
Journal of hospitality marketing & management
4
Marketing intelligence & planning
4
Technological forecasting & social change : an international journal
4
International journal of hospitality management
3
Journal of retailing and consumer services
3
Advances In Management
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Electronic commerce research
2
European journal of innovation management
2
International Journal of Global Environmental Issues
2
International journal of bank marketing
2
Journal of business-to-business marketing
2
Journal of consumer behaviour
2
Journal of consumer marketing
2
Journal of knowledge management
2
Management & Marketing
2
Research in international business and finance
2
The international journal of management education
2
Australasian marketing journal
1
Business Strategy and the Environment
1
COVID-19 in Asia
1
COVID-19 in Asia series
1
Career Development International
1
Career development international
1
Economic modelling
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Energy economics
1
European Journal of Innovation Management
1
European Journal of Marketing
1
European journal of international management : EJIM
1
European journal of marketing : EJM
1
Finance research letters
1
Gupta, S., Lim, W. M., Verma, H., & Polonsky, M. (2021) ," Precursors and impact of Mindful consumption", in NA - Advances in Consumer Research
1
International Journal of Bank Marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
16
Showing
1
-
10
of
16
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Demystifying neuromarketing
Lim, Weng Marc
- In:
Journal of business research : JBR
91
(
2018
),
pp. 205-220
Persistent link: https://www.econbiz.de/10011902933
Saved in:
2
Inside the sustainable consumption theoretical toolbox : critical concepts for sustainability, consumption, and marketing
Lim, Weng Marc
- In:
Journal of business research : JBR
78
(
2017
),
pp. 69-80
Persistent link: https://www.econbiz.de/10011736231
Saved in:
3
Transformative marketing in the new normal : a novel practice-scholarly integrative review of business-to-business marketing mix challenges, opportunities, and solutions
Lim, Weng Marc
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014293937
Saved in:
4
How does promotion mix affect brand equity? : insights from a mixed-methods study of low involvement products
Le Dang Lang
;
Lim, Weng Marc
;
Guzman, Francisco
- In:
Journal of business research : JBR
141
(
2022
),
pp. 175-190
Persistent link: https://www.econbiz.de/10013167966
Saved in:
5
Past, present, and future of customer engagement
Lim, Weng Marc
;
Rasul, Tareq
;
Kumar, Satish
;
Ala, Mamun
- In:
Journal of business research : JBR
140
(
2022
),
pp. 439-458
Persistent link: https://www.econbiz.de/10013040675
Saved in:
6
How to conduct a bibliometric analysis : an overview and guidelines
Donthu, Naveen
;
Kumar, Satish
;
Mukherjee, Debmalya
; …
- In:
Journal of business research : JBR
133
(
2021
),
pp. 285-296
Persistent link: https://www.econbiz.de/10012590244
Saved in:
7
Giving electronic word of mouth (eWOM) as a prepurchase behavior : the case of online group buying
Lim, Weng Marc
;
Ahmed, Pervaiz Khalid
;
Ali, Md. Yunus
- In:
Journal of business research : JBR
146
(
2022
),
pp. 582-604
Persistent link: https://www.econbiz.de/10013271449
Saved in:
8
What do we know about transfer pricing? : insights from bibliometric analysis
Kumar, Satish
;
Pandey, Neeraj
;
Lim, Weng Marc
; …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 275-287
Persistent link: https://www.econbiz.de/10012643761
Saved in:
9
Home sharing in marketing and tourism at a tipping point : what do we know, how do we know, and where should we be heading?
Lim, Weng Marc
;
Yap, Sheau-Fen
;
Makkar, Marian
- In:
Journal of business research : JBR
122
(
2021
),
pp. 534-566
Persistent link: https://www.econbiz.de/10012420446
Saved in:
10
A foundational theory of ethical decision-making : the case of marketing professionals
Lim, Weng Marc
;
O'Connor, Peter
;
Nair, Sumesh
; …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014280525
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
