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~isPartOf:"Journal of consumer affairs : official publication of the American Council on Consumer Interests"
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Stafford, Marla Royne
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
Journal of advertising : official publication of the American Academy of Advertising
20
Journal of current issues and research in advertising : JCIRA
10
International journal of advertising : the quarterly review of marketing communications
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Journal of Consumer Marketing
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Journal of advertising research
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International journal of advertising : the review of marketing communications
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International journal of production economics
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Journal of Business & Industrial Marketing
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Journal of Consumer Affairs
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Journal of retailing
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Journal of the Market Research Society : JMRS
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The journal of business & industrial marketing
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The service industries journal
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Advertising and violence : concepts and perspectives
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FRBSF Economic Letter
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Green advertising and the reluctant consumer
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Industrial marketing management : the international journal for industrial and high-tech firms
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Information resources management journal : IRMJ ; an official publication of the Information Resources Management Association
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The public health implications of consumers' environmental concern and their willingness to pay for an eco-friendly product
Stafford, Marla Royne
;
Levy, Marian
;
Martinez, Jennifer
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
2
,
pp. 329-343
Persistent link: https://www.econbiz.de/10009531754
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2
Marketing for public health : we need an app for that
Stafford, Marla Royne
;
Levy, Marian
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
1
,
pp. 1-6
Persistent link: https://www.econbiz.de/10009531812
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3
Consumer literacy for credence services : helping the invisible hand
Smith, Rachel Korfhage
;
Stafford, Marla Royne
- In:
Journal of consumer affairs : official publication of …
44
(
2010
)
3
,
pp. 598-606
Persistent link: https://www.econbiz.de/10009531860
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4
Recognizing consumer issues in DTC pharmaceutical advertising
Stafford, Marla Royne
;
Myers, Susan D.
- In:
Journal of consumer affairs : official publication of …
42
(
2008
)
1
,
pp. 60-80
Persistent link: https://www.econbiz.de/10003751236
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5
The Public Health Implications of Consumers' Environmental Concern and Their Willingness to Pay for an Eco‐Friendly Product
ROYNE, MARLA B.
;
LEVY, MARIAN
;
MARTINEZ, JENNIFER
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
2
,
pp. 329-344
Persistent link: https://www.econbiz.de/10009133195
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6
Editorial Prelude - Identity Thieft: Laws, Crimes, and Victims
Stafford, Marla Royne
- In:
Journal of consumer affairs : official publication of …
38
(
2004
)
2
,
pp. 201-203
Persistent link: https://www.econbiz.de/10008449977
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7
Consumer Literacy for Credence Services: Helping the Invisible Hand
SMITH, RACHEL
;
ROYNE, MARLA B.
- In:
Journal of consumer affairs : official publication of …
44
(
2010
)
3
,
pp. 598-607
Persistent link: https://www.econbiz.de/10008452625
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8
Cautions and Concerns in Experimental Research on the Consumer Interest
ROYNE, MARLA B.
- In:
Journal of consumer affairs : official publication of …
42
(
2008
)
3
,
pp. 478-484
Persistent link: https://www.econbiz.de/10008718809
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9
Marketing for Public Health: We Need an App for That
ROYNE, MARLA B.
;
LEVY, MARIAN
- In:
Journal of consumer affairs : official publication of …
45
(
2011
)
1
,
pp. 1-7
Persistent link: https://www.econbiz.de/10008849837
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