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~isPartOf:"Journal of consumer behaviour"
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Consumer behaviour
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Advertising
1
Confidence
1
Coronavirus
1
Impact assessment
1
Luxury goods
1
Luxusgüter
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USA
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United States
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Vertrauen
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Werbung
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approach-avoidance orientation
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embodied cognition
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horizontal metaphor
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product valence
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Cho, Yoon-Na
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Baek, Tae Hyun
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Journal of consumer behaviour
International journal of advertising : the review of marketing communications
29
International journal of advertising : the quarterly review of marketing communications
27
Journal of business research : JBR
21
Journal of advertising : official publication of the American Academy of Advertising
12
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
11
Journal of advertising research
9
Journal of international marketing
8
International Marketing Review
7
Advances in international marketing
6
Journal of Business Research
6
Journal of consumer affairs : official publication of the American Council on Consumer Interests
6
Psychology & marketing
6
Conference Board report
5
International marketing review
5
American journal of agricultural economics
4
Journal of Consumer Affairs
4
Journal of advertising
4
Journal of current issues and research in advertising
4
Journal of macromarketing : examining the interactions among markets, marketing, and society
4
The SAGE handbook of marketing ethics
4
Advances in international marketing : a research annual
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing theory and practice
3
Measurement and research methods in international marketing
3
Cross-cultural buyer behavior
2
European Journal of Marketing
2
International advertising and communication : current insights and empirical findings
2
International journal of consumer studies
2
International marketing ; Vol. 2
2
Journal of Advertising Research
2
Journal of world business : JWB
2
New directions in international advertising research
2
Western journal of agricultural economics : WJAE
2
AFPC policy research report
1
AFPC policy working paper
1
AMS review : official publication of the Academy of Marketing Science
1
Advances in international marketing 1474-7979 v. 18
1
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
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ECONIS (ZBW)
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The COVID-19 threat and luxury advertising
Baek, Tae Hyun
;
Kim, Jungkeun
;
Yoon, Sukki
;
Choi, Yung Kyun
- In:
Journal of consumer behaviour
22
(
2023
)
3
,
pp. 582-596
Persistent link: https://www.econbiz.de/10014326136
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2
Tasty for everyone : using horizontal metaphor in food evaluations
Cho, Yoon-Na
- In:
Journal of consumer behaviour
21
(
2022
)
2
,
pp. 272-281
Persistent link: https://www.econbiz.de/10013177808
Saved in:
3
Instilling label confidence in the minds of consumers : the role of sustainability skepticism
Cho, Yoon-Na
;
Ye, Christine
;
Kim, Yuna
- In:
Journal of consumer behaviour
23
(
2024
)
4
,
pp. 1752-1767
Persistent link: https://www.econbiz.de/10014633898
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