Narrow search
Showing 1 - 10 of 287
Cover Image
Foreign brands in local cultures : a socio-cultural perspective of postmodern brandscapes
Al-Mutawa, Fajer Saleh; Elliott, Richard; Nuttall, Peter - In: Journal of consumer behaviour : an international … 14 (2015) 2, pp. 137-144
Persistent link: https://www.econbiz.de/10011294136
Cover Image
The moderating influence of socio-demographic factors on the relationship between consumer psychographics and the attitude towards private label brands
Shukla, Paurav; Banerjee, Madhumita; Adidam, Phani Tej - In: Journal of consumer behaviour : an international … 12 (2013) 6, pp. 423-435
Persistent link: https://www.econbiz.de/10010230139
Cover Image
Does snobbish service generate better sales? : the case of luxury goods
Chiou, Jyh-Shen; Hsiao, Cheng-Chieh - In: Journal of consumer behaviour : an international … 16 (2017) 6, pp. 577-590
Persistent link: https://www.econbiz.de/10011815006
Cover Image
Social exclusion and choice : the moderating effect of power state
Liang, Shichang; Chang, Yaping - In: Journal of consumer behaviour : an international … 15 (2016) 5, pp. 449-458
Persistent link: https://www.econbiz.de/10011542355
Cover Image
Is Cinderella resurging? : the impact of consumers' underdog disposition on brand preferences ; underdog brand biography and brand status as moderators
Kao, Danny Tengti - In: Journal of consumer behaviour : an international … 14 (2015) 5, pp. 307-316
Persistent link: https://www.econbiz.de/10011477083
Cover Image
"Mr. MASS motivations himself" : explaining Dr. Ernest Dichter
Fullerton, Ronald A. - In: Journal of consumer behaviour : an international … 6 (2007) 6, pp. 369-382
Persistent link: https://www.econbiz.de/10003617588
Cover Image
Conceptualising the relationship between shopper religiosity, perceived risk and the role of moral potency
Baazeem, Thamer; Mortimer, Gary; Neale, Larry - In: Journal of consumer behaviour : an international … 15 (2016) 5, pp. 440-448
Persistent link: https://www.econbiz.de/10011542338
Cover Image
Choice confidence in the webrooming purchase process : the impact of online positive reviews and the motivation to touch
Flavián Blanco, Carlos; Gurrea Sarasa, Raquel; Orús, … - In: Journal of consumer behaviour : an international … 15 (2016) 5, pp. 459-476
Persistent link: https://www.econbiz.de/10011542361
Cover Image
Download or stream, steal or buy? : developing a typology of today's music consumer
Sinclair, Gary; Green, Todd - In: Journal of consumer behaviour : an international … 15 (2016) 1, pp. 3-14
Persistent link: https://www.econbiz.de/10011485414
Cover Image
Challenges of extraordinary experiences in the Arctic
Lindberg, Frank; Eide, Dorthe - In: Journal of consumer behaviour : an international … 15 (2016) 1, pp. 15-27
Persistent link: https://www.econbiz.de/10011485422