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The need to belong and self-disclosure in positive word-of-mouth behaviours : the moderating effect of self–brand connection
Sicilia, Maria; Delgado-Ballester, Elena; Palazon, Mariola - In: Journal of consumer behaviour : an international … 15 (2016) 1, pp. 60-71
Persistent link: https://www.econbiz.de/10011485462
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Consumers who avoid relationships : social anxiety in commercial contexts
Delacroix, Eva; Guillard, Valérie - In: Journal of consumer behaviour : an international … 15 (2016) 4, pp. 370-384
Persistent link: https://www.econbiz.de/10011570947
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Filling some gaps in market mavenism research
Flynn, Leisa Reinecke; Goldsmith, Ronald E. - In: Journal of consumer behaviour : an international … 16 (2017) 2, pp. 121-129
Persistent link: https://www.econbiz.de/10011685037
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Direct evaluative conditioning in brand placement : the impact of scene valence and prominence on brand placement repetition effects
D'Hooge, Serena C.; Hudders, Liselot; Cauberghe, Veroline - In: Journal of consumer behaviour : an international … 16 (2017) 5, pp. 452-462
Persistent link: https://www.econbiz.de/10011814876
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Consumers' transformations in a liquid society : introducting the concepts of autobiographical-concern and desire-assemblage
Rojas Gaviria, Pilar; Bluemelhuber, Christian - In: Journal of consumer behaviour : an international … 9 (2010) 2, pp. 126-138
Persistent link: https://www.econbiz.de/10003975597
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Ouch! : a logotherapeutic discourse of butch and tattooed in China
Liu, Wing-sun; Lau, Nam-kai; Elliott, Richard - In: Journal of consumer behaviour : an international … 9 (2010) 4, pp. 293-302
Persistent link: https://www.econbiz.de/10008651817
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The roles of self-discrepancy and social support in young females' decisions to undergo cosmetic procedures
Pentina, Iryna; Taylor, David G.; Voelker, Troy A. - In: Journal of consumer behaviour : an international … 8 (2009) 4, pp. 149-165
Persistent link: https://www.econbiz.de/10003875829
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Insiders, regulars and tourists: exploring selves and music consumption in adolescence
Nuttall, Pete - In: Journal of consumer behaviour : an international … 8 (2009) 4, pp. 211-224
Persistent link: https://www.econbiz.de/10003875858
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From trash to treasure and beyond : the meaning of voluntary disposition
Albinsson, Pia A.; Perera, B. Yasanthi - In: Journal of consumer behaviour : an international … 8 (2009) 6, pp. 340-353
Persistent link: https://www.econbiz.de/10003921563
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Not moving things along : hoarding, clutter and other ambiguous matter
Maycroft, Neil - In: Journal of consumer behaviour : an international … 8 (2009) 6, pp. 354-364
Persistent link: https://www.econbiz.de/10003921566