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~isPartOf:"Journal of consumer behaviour : an international research review"
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Consumer behaviour
283
Konsumentenverhalten
283
USA
31
United States
31
Brand image
30
Markenimage
30
Personality psychology
24
Persönlichkeitspsychologie
24
Emotion
23
Advertising effects
20
Werbewirkung
20
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Marketingmanagement
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English
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Hassan, Louise M.
4
Spears, Nancy
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Belk, Russell W.
3
Buchanan-Oliver, Margo
3
Fam, Kim Shyan
3
Gentina, Elodie
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Gentry, James W.
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Seo, Yuri
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Shiu, Edward
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Albinsson, Pia A.
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Amos, Clinton
2
Bajde, Domen
2
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2
Caruana, Robert
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Chattaraman, Veena
2
Chatzidakis, Andreas
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Cherrier, Hélène
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Eckhardt, Giana M.
2
Elliott, Richard
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Fitchett, James
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Fon Sim Ong
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2
Kao, Danny Tengti
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Kemp, Elyria
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Laforet, Sylvie
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Niculescu, Mihai
2
Nuttall, Peter
2
Perera, B. Yasanthi
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2
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Journal of consumer behaviour : an international research review
Journal of business research : JBR
2,465
Journal of retailing and consumer services
2,003
International journal of hospitality management
844
SpringerLink / Bücher
781
International journal of consumer studies
772
Psychology & marketing
748
The journal of brand management : an international journal
694
Journal of consumer research : JCR ; an interdisciplinary bimonthly
607
NBER working paper series
538
The journal of product & brand management
508
European Journal of Marketing
505
European journal of marketing : EJM
501
Journal of marketing management : MM
463
Working paper / National Bureau of Economic Research, Inc.
447
Asia Pacific journal of marketing and logistics
443
Industrial marketing management : the international journal for industrial and high-tech firms
434
Tourism management : research, policies, practice
421
Journal of the Academy of Marketing Science
411
Journal of strategic marketing
409
Journal of marketing research : JMR
405
Journal of Consumer Marketing
404
Journal of marketing
402
Journal of marketing communications
402
Journal of travel and tourism marketing
399
Management science : journal of the Institute for Operations Research and the Management Sciences
399
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
397
NBER Working Paper
394
Marketing intelligence & planning
393
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
360
Journal of Product & Brand Management
355
Journal of retailing
354
Marketing letters : a journal of research in marketing
342
Cogent business & management
335
Journal of international consumer marketing
335
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
326
Journal of fashion marketing and management
323
International journal of retail & distribution management
319
The journal of consumer marketing
307
The international review of retail, distribution and consumer research
306
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ECONIS (ZBW)
311
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1
Retail brand extension : perceived fit, risks and trust
Laforet, Sylvie
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
3
,
pp. 189-209
Persistent link: https://www.econbiz.de/10003740928
Saved in:
2
Brand names on packaging and their impact on purchase preference
Laforet, Sylvie
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
1
,
pp. 18-30
Persistent link: https://www.econbiz.de/10008908965
Saved in:
3
Brand personality, self-congruity, and preference : a knowledge structures approach
Branaghan, Russell J.
;
Hildebrand, Emily A.
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
5
,
pp. 304-312
Persistent link: https://www.econbiz.de/10009378653
Saved in:
4
Differences in consumer preferences when facing branded versus non-branded choices
Ubilava, David
;
Foster, Kenneth Alan
;
Lusk, Jayson L.
; …
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
2
,
pp. 61-70
Persistent link: https://www.econbiz.de/10009124721
Saved in:
5
Extending the brand image on new products: the facilitative effect of happy mood states
Greifeneder, Rainer
;
Bless, Herbert
;
Kuschmann, Thorsten
- In:
Journal of consumer behaviour : an international …
6
(
2007
)
1
,
pp. 19-31
Persistent link: https://www.econbiz.de/10003439297
Saved in:
6
Understanding consumers' brand-induced food taste perception : a comparison of "brand familiarity" : and "consumer value-brand symbolism (in)congruity" ; accounts
Paaspvaara, Rami
;
Luomala, Harri T.
;
Pohjanheimo, Terhi
; …
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
1
,
pp. 11-20
Persistent link: https://www.econbiz.de/10009508886
Saved in:
7
The real difference between consumers' perceptions of private labels and national brands
Nenycz-Thiel, Magda
;
Romaniuk, Jenni
- In:
Journal of consumer behaviour : an international …
13
(
2014
)
4
,
pp. 262-269
Persistent link: https://www.econbiz.de/10010391688
Saved in:
8
Brains and brands : developing mutually informative research in neuroscience and marketing
Perrachione, Tyler K.
;
Perrachione, John R.
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
4/5
,
pp. 303-318
Persistent link: https://www.econbiz.de/10003764086
Saved in:
9
On the malleable nature of product meaning in China
Eckhardt, Giana M.
;
Houston, Michael J.
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
6
,
pp. 484-495
Persistent link: https://www.econbiz.de/10003789920
Saved in:
10
The importance of brands in the lunch-box choices of low-income British school children
Roper, Stuart
;
La Niece, Caroline
- In:
Journal of consumer behaviour : an international …
8
(
2009
)
2/3
,
pp. 84-99
Persistent link: https://www.econbiz.de/10003820103
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