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Knowledge does not necessarily make the heart grow fonder : the moderating role of knowledge on accessibility experiences
Sinha, Jayati; Naykankuppam, Dhananjay - In: Journal of consumer psychology : JCP : the official … 23 (2013) 1, pp. 49-60
Persistent link: https://www.econbiz.de/10009719555
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Compensatory knowledge signaling in consumer word-of-mouth
Packard, Grant; Wooten, David B. - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 434-450
Persistent link: https://www.econbiz.de/10010210193
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Avoiding poor health or approaching good health : does it matter? ; the conceptualization, measurement, and consequences of health regulatory focus
Gomez, Pierrick; Borges, Adilson; Pechmann, Cornelia - In: Journal of consumer psychology : JCP : the official … 23 (2013) 4, pp. 451-463
Persistent link: https://www.econbiz.de/10010210188
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Measuring processing fluency : one versus five items
Graf, Laura K. M.; Mayer, Stefan; Landwehr, Jan Rüdiger - In: Journal of consumer psychology : JCP : the official … 28 (2018) 3, pp. 393-411
Persistent link: https://www.econbiz.de/10011917263
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The effect of expertise on the relation between implicit and explicit attitude measures : an information availability/accessibility perspective
Czellar, Sandor; Luna, David - In: Journal of consumer psychology : JCP : the official … 20 (2010) 3, pp. 259-273
Persistent link: https://www.econbiz.de/10008658303
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Brand authenticity : an integrative framework and measurement scale
Morhart, Felicitas; Malär, Lucia; Guèvremont, Amélie; … - In: Journal of consumer psychology : JCP : the official … 25 (2015) 2, pp. 200-218
Persistent link: https://www.econbiz.de/10011374515
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Consumer response to brand extensions: construal level as a moderator of the importance of perceived fit
Kim, Hakkyun; John, Deborah Roedder - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 116-126
Persistent link: https://www.econbiz.de/10003717543
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The publicly self-consciousness consumer: prepared to be embarrassed
Lau-Gesk, Loraine; Drolet, Aimee - In: Journal of consumer psychology : JCP : the official … 18 (2008) 2, pp. 127-136
Persistent link: https://www.econbiz.de/10003717546
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Will I like a "medium" pillow? : another look at constructed and inherent preferences
Simonson, Itamar - In: Journal of consumer psychology : JCP : the official … 18 (2008) 3, pp. 155-169
Persistent link: https://www.econbiz.de/10003770710
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Preference construction and preference stability : putting the pillow to rest
Bettman, James R.; Luce, Mary Frances; Payne, John W. - In: Journal of consumer psychology : JCP : the official … 18 (2008) 3, pp. 170-174
Persistent link: https://www.econbiz.de/10003770713