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The influence of physical elevation in buildings on risk preferences : evidence from a pilot and four field studies
Esteky, Sina; Wineman, Jean D.; Wooten, David B. - In: Journal of consumer psychology : JCP : the official … 28 (2018) 3, pp. 487-494
Persistent link: https://www.econbiz.de/10011917284
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Power and consumer behavior : how power shapes who and what consumers value
Rucker, Derek D.; Galinsky, Adam D.; Dubois, David - In: Journal of consumer psychology : JCP : the official … 22 (2012) 3, pp. 352-368
Persistent link: https://www.econbiz.de/10009580756
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The limited effects of power on satisfaction with joint consumption decisions
Fisher, Robert J.; Grégoire, Yany - In: Journal of consumer psychology : JCP : the official … 21 (2011) 3, pp. 277-289
Persistent link: https://www.econbiz.de/10009259711
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Strategic benefits of low fit brand extensions : when and why?
Chun, HaeEun Helen; Park, C. Whan; Eisingerich, Andreas B; … - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 577-595
Persistent link: https://www.econbiz.de/10011411181
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Posting strategically : the consumer as an online media planner
Chen, Yu-Jen; Kirmani, Amna - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 609-621
Persistent link: https://www.econbiz.de/10011411189
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Tis better to give than receive? : how and when gender and residence-based segments predict choice of donation- versus discount-based promotions
Winterich, Karen Page; Carter, Robert E.; Barone, Michael J. - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 622-634
Persistent link: https://www.econbiz.de/10011411534
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Distinct threats, common remedies : how consumers cope with psychological threat
Han, Dahee; Duhacheck, Adam; Rucker, Derek D. - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 531-545
Persistent link: https://www.econbiz.de/10011411540
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Food categorization flexibility increases the preference for indulgent foods
Khare, Adwait; Ghosh Chowdhury, Tilottama - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 546-560
Persistent link: https://www.econbiz.de/10011411541
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The sweet taste of gratitude : feeling grateful increases choice and consumption of sweets
Schlosser, Ann E. - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 561-576
Persistent link: https://www.econbiz.de/10011411542
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Promotional phrases as questions versus statements : an influence of phrase style on product evaluation
Hagtvedt, Henrik - In: Journal of consumer psychology : JCP : the official … 25 (2015) 4, pp. 635-641
Persistent link: https://www.econbiz.de/10011411587