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Engaging the consumer : the science and art of the value creation process
Higgins, E. Tory; Scholer, Abigail A. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 100-114
Persistent link: https://www.econbiz.de/10003860419
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Engaging the customer : the opposing forces of regulatory nonfit versus fit
Lee, Angela Y. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 134-136
Persistent link: https://www.econbiz.de/10003860475
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Exploring the complexities of value creation : the role of engagement strenght
Scholer, Abigail A.; Higgins, E. Tory - In: Journal of consumer psychology : JCP : the official … 19 (2009) 2, pp. 137-143
Persistent link: https://www.econbiz.de/10003860489
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Consumer decision making and aging : current knowledge and future directions
Yoon, Carolyn; Cole, Catherine A.; Lee, Michelle P. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 1, pp. 2-16
Persistent link: https://www.econbiz.de/10003825280
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Consumer decision making and aging : a commentary from a public policy/marketing perspective
Goldberg, Marvin E. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 1, pp. 28-34
Persistent link: https://www.econbiz.de/10003825284
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An integration of perspectives on aging and consumer decision making
Cole, Catherine A.; Lee, Michelle P.; Yoon, Carolyn - In: Journal of consumer psychology : JCP : the official … 19 (2009) 1, pp. 35-37
Persistent link: https://www.econbiz.de/10003825306
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Consumer decision making and aging : a commentary
Sternthal, Brian; Bonezzi, Andrea - In: Journal of consumer psychology : JCP : the official … 19 (2009) 1, pp. 23-27
Persistent link: https://www.econbiz.de/10003825319
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Ambivalence and attitudes in consumer replacement decisions
Roster, Catherine A.; Richins, Marsha L. - In: Journal of consumer psychology : JCP : the official … 19 (2009) 1, pp. 48-61
Persistent link: https://www.econbiz.de/10003825332
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The role of exploratory buying behavior tendencies in choices made for others
Ghosh Chowdhury, Tilottama; Ratneshwar, Srinivasan; … - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 517-525
Persistent link: https://www.econbiz.de/10003884454
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Self-regulation of consumer decision making and behavior : the role of implementation intentions
Gollwitzer, Peter M.; Sheeran, Paschal - In: Journal of consumer psychology : JCP : the official … 19 (2009) 4, pp. 593-607
Persistent link: https://www.econbiz.de/10003936176