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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
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Roehm, Michelle L.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Industrial marketing management : the international journal for industrial and high-tech firms
8
The journal of business & industrial marketing
7
Journal of personal selling & sales management
6
Psychology & marketing
5
The journal of personal selling & sales management : JPSSM
5
Journal of the Academy of Marketing Science
4
The journal of personal selling & sales management
4
Journal of retailing
3
Journal of Business & Industrial Marketing
2
Journal of Consumer Research
2
Journal of business-to-business marketing
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of marketing education : JME
2
Journal of marketing research : JMR
2
Journal of marketing theory and practice
2
American journal of business : applying research to practice ; AJB
1
Industrial management : the magazine for better management in industry
1
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
1
International Marketing Review
1
International business review : the official journal of the European International Business Academy
1
Journal of Consumer Behaviour
1
Journal of Organizational Effectiveness: People and Performance
1
Journal of Product & Brand Management
1
Journal of advertising research
1
Journal of personal selling & sales management : JPSSM
1
Journal of public policy & marketing
1
Management accounting
1
Marketing letters : a journal of research in marketing
1
The journal of product & brand management
1
The journal of supply chain management : a global review of purchasing and supply
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The Moderating Effect of Knowledge and Resources on the Persuasive Impact of Analogies
Roehm, Michelle L.
;
Sternthal, Brian
- In:
Journal of consumer research : JCR ; an …
28
(
2001
)
2
,
pp. 257-272
Persistent link: https://www.econbiz.de/10006657591
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2
Re-Inquiry - Revisiting the Effect of Positive Mood on Variety Seeking
Roehm Jr, Harper A.
;
Roehm, Michelle L.
- In:
Journal of consumer research : JCR ; an …
32
(
2005
)
2
,
pp. 330-336
Persistent link: https://www.econbiz.de/10006642810
Saved in:
3
Consumer Responses to Performance Failures by High-Equity Brands
Roehm, Michelle L.
;
Brady, Michael K.
- In:
Journal of consumer research : JCR ; an …
34
(
2007
)
4
,
pp. 537-545
Persistent link: https://www.econbiz.de/10007884721
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