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Evaluating the benefits of distraction on product evaluations : the mind-set effect
Lerouge, Davy - In: Journal of consumer research : JCR ; an … 36 (2009/10) 3, pp. 367-379
Persistent link: https://www.econbiz.de/10003895663
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Language abstraction in word of mouth
Schellekens, Gaby A. C.; Verlegh, Peeter; Smidts, Ale - In: Journal of consumer research : JCR ; an … 37 (2010/11) 2, pp. 207-223
Persistent link: https://www.econbiz.de/10003997830
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Evaluative conditioning procedures and the resilience of conditioned brand attitudes
Sweldens, Steven; Van Osselaer, Stijn M. J.; … - In: Journal of consumer research : JCR ; an … 37 (2010/11) 3, pp. 473-489
Persistent link: https://www.econbiz.de/10008662501
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Still preoccupied with 1995 : the need to belong and preference for nostalgic products
Loveland, Katherine E.; Smeesters, Dirk; Mandel, Naomi - In: Journal of consumer research : JCR ; an … 37 (2010/11) 3, pp. 393-408
Persistent link: https://www.econbiz.de/10008662512
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The self-activation effect of advertisements : ads can affect whether and how consumers think about the self
Trampe, Debra; Stapel, Diederik A.; Siero, Frans W. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 1030-1045
Persistent link: https://www.econbiz.de/10009006649
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The envy premium in product evaluation
Ven, Niels Van de; Zeelenberg, Marcel; Pieters, Rik - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 984-998
Persistent link: https://www.econbiz.de/10009006655
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Bidirectional dynamics of materialism and loneliness : not just a vicious cycle
Pieters, Rik - In: Journal of consumer research : JCR ; an … 40 (2013/14) 4, pp. 615-631
Persistent link: https://www.econbiz.de/10010226766
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Bidirectional dynamics of materialism and loneliness : not just a vicious cycle
Pieters, Rik - In: Journal of consumer research : JCR ; an … 41 (2014/15), pp. 283-299
Persistent link: https://www.econbiz.de/10010383248
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Effects of messiness on preferences for simplicity
Liu, Jia; Smeesters, Dirk; Trampe, Debra - In: Journal of consumer research : JCR ; an … 39 (2012/13) 1, pp. 199-214
Persistent link: https://www.econbiz.de/10009563531
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How to make a 29% increase look bigger : the unit effect in option comparisons
Pandelaere, Mario; Briers, Barbara; Lembregts, Christophe - In: Journal of consumer research : JCR ; an … 38 (2011/12) 2, pp. 308-322
Persistent link: https://www.econbiz.de/10009272171