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Experiential gifts foster stronger social relationships than material gifts
Chang, Qing; Mogilner, Cassie - In: Journal of consumer research : JCR ; an … 43 (2017) 6, pp. 913-931
Persistent link: https://www.econbiz.de/10011770796
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Consumer responses to corporate social responsibility (CSR) contribution type
Hildebrand, Diogo; DeMotta, Yoshiko; Sen, Sankar; … - In: Journal of consumer research : JCR ; an … 44 (2017) 4, pp. 738-758
Persistent link: https://www.econbiz.de/10011780549
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Humor, comedy, and consumer behavior
Warren, Caleb; Barsky, Adam; McGraw, A. Peter - In: Journal of consumer research : JCR ; an … 45 (2018) 3, pp. 529-552
Persistent link: https://www.econbiz.de/10011929681
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Attention, attitudes, and action : when and why incidental fear increases consumer choice
Coleman, Nicole Verrochi; Williams, Patti; Morales, … - In: Journal of consumer research : JCR ; an … 44 (2017) 2, pp. 283-312
Persistent link: https://www.econbiz.de/10011738770
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Consumers’ trust in feelings as information
Avnet, Tamar; Pham, Michel T.; Stephen, Andrew T. - In: Journal of consumer research : JCR ; an … 39 (2012/13) 4, pp. 720-735
Persistent link: https://www.econbiz.de/10009686808
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Cross-domain effects of guilt on desire for self-improvement products
Allard, Thomas; White, Katherine - In: Journal of consumer research : JCR ; an … 42 (2015) 3, pp. 401-419
Persistent link: https://www.econbiz.de/10011583448
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On the persuasiveness of similar others : the role of mentalizing and the feeling of certainty
Faraji-Rad, Ali; Samuelsen, Bendik M.; Warloop, Luk - In: Journal of consumer research : JCR ; an … 42 (2015) 3, pp. 458-471
Persistent link: https://www.econbiz.de/10011583463
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Slowing down in the good old days : the effect of nostalgia on consumer patience
Huang, Xun Irene; Huang, Zhongqiang Tak; Wyer, Robert S. - In: Journal of consumer research : JCR ; an … 43 (2016) 3, pp. 372-387
Persistent link: https://www.econbiz.de/10011584225
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"I" follow my heart and "we" rely on reasons : the impact of self-construal on reliance on feelings versus reasons in decision making
Jiewen Hong; Chang, Hannah H. - In: Journal of consumer research : JCR ; an … 41 (2014/15) 6, pp. 1392-1411
Persistent link: https://www.econbiz.de/10010526528
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Brand-aid
Reimann, Martin; Rios, Sandra; Castaño, Raquel - In: Journal of consumer research : JCR ; an … 44 (2017) 3, pp. 673-691
Persistent link: https://www.econbiz.de/10011755407