Narrow search
Showing 1 - 10 of 12
Cover Image
Judging a book by its cover? : the effect of anthropomorphism on product attribute processing and consumer preference
Wan, Echo Wen; Chen, Rocky Peng; Jin, Liyin - In: Journal of consumer research : JCR ; an … 43 (2017) 6, pp. 1008-1030
Persistent link: https://www.econbiz.de/10011770802
Cover Image
Regulating risk or risking regulation? : construal levels and depletion effects in the processing of health messages
Agrawal, Nidhi; Wan, Echo Wen - In: Journal of consumer research : JCR ; an … 36 (2009/10) 3, pp. 448-462
Persistent link: https://www.econbiz.de/10003895838
Cover Image
Carryover effects of self-control on decision making : a construal-level perspective
Wan, Echo Wen; Agrawal, Nidhi - In: Journal of consumer research : JCR ; an … 38 (2011/12) 1, pp. 199-214
Persistent link: https://www.econbiz.de/10009160915
Cover Image
Show me the honey! : effects of social exclusion on financial risk-taking
Duclos, Rod; Wan, Echo Wen; Jiang, Yuwei - In: Journal of consumer research : JCR ; an … 40 (2013/14) 1, pp. 122-135
Persistent link: https://www.econbiz.de/10009777319
Cover Image
Confidence and construal framing : when confidence increases versus decreases information processing
Wan, Echo Wen; Rucker, Derek D. - In: Journal of consumer research : JCR ; an … 39 (2012/13) 5, pp. 977-992
Persistent link: https://www.econbiz.de/10009711952
Cover Image
To be or not to be unique? : the effect of social exclusion on consumer choice
Wan, Echo Wen; Xu, Jing; Ding, Ying - In: Journal of consumer research : JCR ; an … 40 (2013/14) 6, pp. 1109-1122
Persistent link: https://www.econbiz.de/10010353444
Cover Image
Show me the honey! : effects of social exclusion on financial risk-taking
Duclos, Rod; Wan, Echo Wen; Jiang, Yuwei - In: Journal of consumer research : JCR ; an … 41 (2014/15), pp. 17-30
Persistent link: https://www.econbiz.de/10010383380
Cover Image
The effect of regulatory orientation and decision strategy on brand judgments
Wan, Echo Wen; Jiewen Hong; Sternthal, Brian - In: Journal of consumer research : JCR ; an … 35 (2008/09) 6, pp. 1026-1038
Persistent link: https://www.econbiz.de/10003861954
Cover Image
Show Me the Honey! Effects of Social Exclusion on Financial Risk-Taking
Duclos, Rod; Wan, Echo Wen; Jiang, Yuwei - In: Journal of consumer research : JCR ; an … 40 (2013) 1, pp. 122-135
Persistent link: https://www.econbiz.de/10010135608
Cover Image
Regulating Risk or Risking Regulation? Construal Levels and Depletion Effects in the Processing of Health Messages
Agrawal, Nidhi; Wan, Echo Wen - In: Journal of consumer research : JCR ; an … 36 (2009) 3, pp. 448-462
Persistent link: https://www.econbiz.de/10008312255