Narrow search
Showing 1 - 10 of 587
Cover Image
Becoming a consumer society : a longitudinal and cross-cultural content analysis of print ads from Hong Kong, the People's Republic of China, and Taiwan
Tse, David K. - In: Journal of consumer research : JCR ; an … 15 (1989) 4, pp. 457-472
Persistent link: https://www.econbiz.de/10001068344
Cover Image
How power states influence consumers' perceptions of price unfairness
Jin, Liyin; He, Yanqun; Zhang, Ying - In: Journal of consumer research : JCR ; an … 40 (2013/14) 5, pp. 818-833
Persistent link: https://www.econbiz.de/10010253799
Cover Image
The consumption of performance
Deighton, John - In: Journal of consumer research : JCR ; an … 19 (1992) 3, pp. 362-372
Persistent link: https://www.econbiz.de/10001136787
Cover Image
How do young children learn to be consumers? : A script-processing approach
Peracchio, Laura A. - In: Journal of consumer research : JCR ; an … 18 (1992) 4, pp. 425-440
Persistent link: https://www.econbiz.de/10001119382
Cover Image
The value of time spent in price-comparison shopping : survey and experimental evidence
Marmorstein, Howard - In: Journal of consumer research : JCR ; an … 19 (1992) 1, pp. 52-61
Persistent link: https://www.econbiz.de/10001126039
Cover Image
Special section on advertising effects
In: Journal of consumer research : JCR ; an … 17 (1990) 2, pp. 160-236
Persistent link: https://www.econbiz.de/10001097310
Cover Image
The effects of background music in advertising : a reassessment
Kellaris, James J. - In: Journal of consumer research : JCR ; an … 16 (1989) 1, pp. 113-118
Persistent link: https://www.econbiz.de/10001098508
Cover Image
The effect of goal-setting and daily electronic feedback on in-home energy use
Houwelingen, Jeannet H. van - In: Journal of consumer research : JCR ; an … 16 (1989) 1, pp. 98-105
Persistent link: https://www.econbiz.de/10001098509
Cover Image
Utility and choice: an empirical study of wife husband decision making
Menasco, Michael B. - In: Journal of consumer research : JCR ; an … 16 (1989) 1, pp. 87-97
Persistent link: https://www.econbiz.de/10001098510
Cover Image
Priming effects on product judgments : a hemispheric interpretation
Meyers-Levy, Joan - In: Journal of consumer research : JCR ; an … 16 (1989) 1, pp. 76-86
Persistent link: https://www.econbiz.de/10001098511