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The self-activation effect of advertisements : ads can affect whether and how consumers think about the self
Trampe, Debra; Stapel, Diederik A.; Siero, Frans W. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 1030-1045
Persistent link: https://www.econbiz.de/10009006649
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Influence via comparison-driven self-evaluation and restoration : the case of the low-status influencer
Shalev, Edith; Morwitz, Vicki G. - In: Journal of consumer research : JCR ; an … 38 (2011/12) 5, pp. 964-980
Persistent link: https://www.econbiz.de/10009501078
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How marketplace performances produce interdependent status games and contested forms of symbolic capital
Üstüner, Tuba; Thompson, Craig J. - In: Journal of consumer research : JCR ; an … 38 (2011/12) 5, pp. 796-814
Persistent link: https://www.econbiz.de/10009501093
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Moral habitus and status negotiation in a marginalized working-class neighborhood
Saatcioglu, Bige; Ozanne, Julie L. - In: Journal of consumer research : JCR ; an … 40 (2013/14) 4, pp. 692-710
Persistent link: https://www.econbiz.de/10010226740
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Money in the bank : feeling powerful increases saving
Garbinsky, Emily N.; Klesse, Anne-Kathrin; Aaker, Jennifer - In: Journal of consumer research : JCR ; an … 41 (2014/15) 3, pp. 610-623
Persistent link: https://www.econbiz.de/10010473428
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Feeling economically stuck : the effect of perceived economic mobility and socioeconomic status on variety seeking
Yoon, Sunyee; Kim, Hyeong Min - In: Journal of consumer research : JCR ; an … 44 (2018) 5, pp. 1141-1156
Persistent link: https://www.econbiz.de/10011844155
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Conspicuous consumption of time : when busyness and lack of leisure time become a status symbol
Bellezza, Silvia; Paharia, Neeru; Keinan, Anat - In: Journal of consumer research : JCR ; an … 44 (2017) 1, pp. 118-138
Persistent link: https://www.econbiz.de/10011763888
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Liquid consumption
Bardhi, Fleura; Eckhardt, Giana M. - In: Journal of consumer research : JCR ; an … 44 (2017) 3, pp. 582-597
Persistent link: https://www.econbiz.de/10011755390
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Puffery in advertisements : the effects of media context, communication norms, and consumer knowledge
Xu, Alison Jing; Wyer, Robert S. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 2, pp. 329-343
Persistent link: https://www.econbiz.de/10003997862
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The curious case of behavioral backlash : why brands produce priming effects and slogans produce reverse priming effects
Laran, Juliano; Dalton, Amy N.; Andrade, Eduardo B. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 6, pp. 999-1014
Persistent link: https://www.econbiz.de/10009006652