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Journal of economic behavior & organization : JEBO
Journal of business research : JBR
425
Journal of advertising research
269
International journal of advertising : the review of marketing communications
223
Journal of advertising : official publication of the American Academy of Advertising
211
Journal of retailing and consumer services
210
International journal of advertising : the quarterly review of marketing communications
200
International journal of hospitality management
189
Journal of advertising
181
Psychology & marketing
180
Journal of marketing communications
173
European Journal of Marketing
145
Journal of business ethics : JOBE
142
Journal of Consumer Marketing
136
Journal of economic psychology : research in economic psychology and behavioral economics
135
Journal of consumer research : JCR ; an interdisciplinary bimonthly
134
SpringerLink / Bücher
134
Journal of marketing research : JMR
114
European journal of marketing : EJM
106
Tourism management : research, policies, practice
106
Journal of promotion management : JPM
102
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
101
Journal of marketing
98
Management science : journal of the Institute for Operations Research and the Management Sciences
96
NBER working paper series
91
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
90
Journal of promotion management : innovations in planning and applied research
83
Young Consumers
83
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
81
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
76
European journal of operational research : EJOR
74
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
74
NBER Working Paper
73
Journal of historical research in marketing
72
Working paper / National Bureau of Economic Research, Inc.
72
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
71
International journal of internet marketing and advertising : IJIMA
70
Marketing Science
69
Marketing letters : a journal of research in marketing
68
Marketing : ZFP ; journal of research and management
67
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ECONIS (ZBW)
66
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1
Exposure order effects and
advertising
competition
Loginova, Oksana
- In:
Journal of economic behavior & organization : JEBO
71
(
2009
)
2
,
pp. 528-538
Persistent link: https://www.econbiz.de/10003873625
Saved in:
2
Mass media and special interest groups
Petrova, Maria
- In:
Journal of economic behavior & organization : JEBO
84
(
2012
)
1
,
pp. 17-38
Persistent link: https://www.econbiz.de/10009697939
Saved in:
3
Persuading consumers with social attitudes
Bühler, Stefan
;
Halbheer, Daniel
- In:
Journal of economic behavior & organization : JEBO
84
(
2012
)
1
,
pp. 439-450
Persistent link: https://www.econbiz.de/10009700442
Saved in:
4
Evaluation and associations : a neural-network model of
advertising
and consumer choice
Batt, Meghana A.
- In:
Journal of economic behavior & organization : JEBO
82
(
2012
)
1
,
pp. 236-255
Persistent link: https://www.econbiz.de/10009685015
Saved in:
5
Hopf bifurcation in an
advertising
diffusion model
Feichtinger, Gustav
- In:
Journal of economic behavior & organization : JEBO
17
(
1992
)
3
,
pp. 401-411
Persistent link: https://www.econbiz.de/10001126037
Saved in:
6
An empirical examination of
advertising
as a signal of product quality
Fisman, Raymond
;
Shane, Scott Andrew
;
Weigelt, Keith
- In:
Journal of economic behavior & organization : JEBO
37
(
1998
)
4
,
pp. 415-430
Persistent link: https://www.econbiz.de/10001387849
Saved in:
7
Experimental study of consumer responses to different sources of information about prescription drugs
Byl, Jacob P.
;
Viscusi, W. Kip
- In:
Journal of economic behavior & organization : JEBO
186
(
2021
),
pp. 754-771
Persistent link: https://www.econbiz.de/10012657757
Saved in:
8
Gains from early support of a new political party
Leonardi, Marco
;
Mossucca, Rossella
;
Schivardi, Fabiano
; …
- In:
Journal of economic behavior & organization : JEBO
190
(
2021
),
pp. 878-890
Persistent link: https://www.econbiz.de/10013185986
Saved in:
9
Do innovation-intensive firms mitigate their valuation uncertainty during bad times?
Nemlioglu, Ilayda
;
Mallick, Sushanta Kumar
- In:
Journal of economic behavior & organization : JEBO
177
(
2020
),
pp. 913-940
Persistent link: https://www.econbiz.de/10012437914
Saved in:
10
Information disclosure and consumer awareness
Li, Sanxi
;
Peitz, Martin
;
Zhao, Xiaojian
- In:
Journal of economic behavior & organization : JEBO
128
(
2016
),
pp. 209-230
Persistent link: https://www.econbiz.de/10011701666
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