Narrow search
Showing 1 - 4 of 4
Cover Image
Endogenous direct advertising and price competition
Esteban, Lola; Hernández-García, José M. - In: Journal of economics 112 (2014) 3, pp. 225-251
Persistent link: https://www.econbiz.de/10010371748
Cover Image
Specialized advertising media and product market competition
Esteban, Lola; Hernández-García, José M. - In: Journal of economics 106 (2012) 1, pp. 45-75
Persistent link: https://www.econbiz.de/10009539823
Cover Image
Perfect versus imperfect direct advertising, and market performance
Esteban, Lola; Hernández, José M. - In: Journal of economics 122 (2017) 1, pp. 1-27
Persistent link: https://www.econbiz.de/10011743297
Cover Image
Specialized advertising media and product market competition
Esteban, Lola; Hernandez, Jose M. - In: Journal of economics 106 (2012) 1, pp. 45-74
Persistent link: https://www.econbiz.de/10009988802