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Technology and financial services : marketing in times of U-commerce
Morrison, Stacey; Pitt, Leyland F.; Kietzmann, Jan - In: Journal of financial services marketing : JFSM 20 (2015) 4, pp. 273-281
Persistent link: https://www.econbiz.de/10011480866
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Elements of a talent strategy for effective relationship building : a study among bank sales and service providers
Vella, Josepha; Caruana, Albert; Pitt, Leyland F. - In: Journal of financial services marketing : JFSM 19 (2014) 2, pp. 118-131
Persistent link: https://www.econbiz.de/10010497774
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App service : how do consumers perceive the quality of financial service apps on smart devices?
Treen, Emily; Pitt, Leyland F.; Bredican, John; … - In: Journal of financial services marketing : JFSM 22 (2017) 3, pp. 119-125
Persistent link: https://www.econbiz.de/10011799595
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Personal acquaintances and salespeople in financial services : differences between customers and friends
Bäckström, Lars; Pitt, Leyland F.; Campbell, Colin; … - In: Journal of financial services marketing : JFSM 14 (2009/10) 1, pp. 26-39
Persistent link: https://www.econbiz.de/10003903410
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Consumer-generated content and source effects in financial services advertising : an experimental study
Steyn, Peter; Wallström, Åsa; Pitt, Leyland F. - In: Journal of financial services marketing : JFSM 15 (2010/11) 1, pp. 49-61
Persistent link: https://www.econbiz.de/10009562577
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Perceived performance, equity sensitivity and organisational commitment among bank managers
Vella, Joseph; Caruana, Albert; Pitt, Leyland F. - In: Journal of financial services marketing : JFSM 17 (2012/13) 1, pp. 5-18
Persistent link: https://www.econbiz.de/10009681476