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Reassessing firm size in international marketing research
Suh, Taewon; Yi, Ha-chin; Houston, Mark B. - In: Journal of global marketing 24 (2011) 1, pp. 85-99
Persistent link: https://www.econbiz.de/10008987049
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Attitude Toward Globalization and Country-of-Origin Evaluations: Toward a Dynamic Theory
Suh, Taewon; Smith, Karen - In: Journal of global marketing 21 (2008) 2, pp. 127-140
Persistent link: https://www.econbiz.de/10008148304
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Smaller Firms' Perceived Cost and Attractiveness in International Markets
Suh, Taewon; Bae, Mueun; Kundu, Sumit - In: Journal of global marketing 21 (2007) 1, pp. 5-18
Persistent link: https://www.econbiz.de/10007912797
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Reassessing Firm Size in International Marketing Research
Suh, Taewon; Yi, Ha-Chin; Houston, Mark - In: Journal of global marketing 24 (2011) 1, pp. 85-100
Persistent link: https://www.econbiz.de/10008847748
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A Multi-Group Analysis Between Developed and Emerging Markets on Societal Liberalization Attracting Foreign Investment
Khan, Omar; Suh, Taewon - In: Journal of global marketing 19 (2005) 2, pp. 77-94
Persistent link: https://www.econbiz.de/10006956430